Chapter 73： Open

The date is set for August 18th, the eighth-eighth event, and three days will be the eighteenth. Ye Ning has been planning activities these days.

"Sister, the membership card you wanted is here." Ye Lan came in with a cardboard box. "What do these membership cards mean?"

The clothing store has been set up, and many people come in to see it every day, but I have never met a customer like Xiao Yu, who watched more and bought less, after all, Ye Ning's price is not cheap.

Generally speaking, it is good. Now I can have a turnover of two to three hundred a day. In January, at least six to seven thousand. Even if you make 10%, you will have six to seven hundred in January. I don’t know how much better than working. Lan Du was a little moved.

"Membership card! To put it bluntly, it is a means to tie up wealthy customers." Ye Ning took out the membership card to check. She intends to be a high-end women's clothing store, doing her best in all aspects, such as this membership card. Find someone to make it to order, one is with paper, this is an ordinary membership card, you can get it with a single purchase of 200 or more, and the second is made of brass and silver. The craftsmanship is refined and the cost is high. Twenty cards, this one needs to be over two thousand in a single time to get.

The discounts of the two membership cards are not the same. The ordinary membership card can be discounted at 5%, and the supreme card can be discounted at 20%. There are gifts for Chinese New Year, holidays and birthdays. It is a very common marketing method for later generations. But only high-end places exist, and domestic clothing stores are still the first.

Ye Ning took out the Supreme Card. The front was the name of the clothing store, eucalyptus, and the back was a silver leaf, with a small word "Lemon" in the lower right corner.

At the beginning, the clothing store was ready to find out that the name hadn’t been taken yet. Ye Ning racked his brains for a long time, but she didn’t have a wish. In the end, she wanted to plagiarize the big-name names in her own world. Or Sheng Jingchuan paid attention and asked her to use herself directly. name.

Ye Ning felt that her name was not very pleasant, so she named her with the word Ning. Later, she used the names of her younger brothers and sisters. It seemed that the two words eucalyptus were nice to use. That leaf is because of the surname Ye, the one in the lower right corner. It's her own name, which has a straightforward meaning, but she likes it very much.

The membership card is just a way to retain customers. Of course, it cannot be used as an opening event. Ye Ning originally wanted to get a big opening bargain, but she felt that the clothing store’s grade was too low, even if she didn’t get a grand opening event. The business situation should not be too bad.

After thinking about it for a long time, I decided not to do any buy-as-you-go activities, and directly discounted them. After the activity, I decided according to the membership card.

On August 18th, Ye Ning put a pair of flower baskets, a string of firecrackers, and a banner at the door. He didn’t get anything else. The flow of people was a little more than the previous two days, and he bought a lot. As expected There is no big explosion in the country, which is normal. After all, the price is there, and it is impossible to be robbed.

Regardless of the fact that the sales are less, but the profit is not less than the amount of the trade, and may be more. Ye Ning feels that it is easy and profitable.

On the first day of opening, the turnover was more than one thousand and one hundred yuan. Three membership cards were issued, but there is no premium membership card yet.

The next day, cousin Xiao Yu came again with her friends. It turned out that it was her cousin who put on the clothes she bought to attend the dinner, and her friend asked her to bring it over if she looked good.

Cousin Xiao Yu spent 2,000 yuan last time, and Ye Ning reissued a membership card for her. By the way, she explained to her the usefulness of the membership card and gave her a lot of face in front of her friends.

"Can I get a supreme card for over two thousand?" Her friend looked around with the membership card. "Take out your watch and jewelry here."

Ye Ning quickly took them out. They were all high-quality goods. As long as they didn't like them, they didn't sell well because of the price.

This girl is rich and doesn't have this trouble. She chose a watch and a bracelet, earrings and necklaces are fancy, but she has been bought by Xiao Yu.

"Are the jewelry like Xiaoyu's necklace and earrings still in stock?" The girl thought for a while, a group of people, it seems not very good to wear one, "or a similar type."

"The same, there are no similar types. Her necklace and earrings are all new models of a certain big brand this year, and they are not sold in China." That necklace is really good-looking. Ye Ning kept one of her own, and she wanted to get rich. If you buy a genuine one, you may not be able to buy it if you have money.

Although it was a pity, the girl didn't plan to buy the same as her friend, so she left the phone and asked Ye Ning to tell her next time there was a new product.

She bought a lot of clothes and shoes, plus watches and bracelets. The total cost was more than one thousand nine hundred, and two thousand did not arrive. However, Ye Ning counted two thousand and gave her a supreme card, and then gave her a 20-20% discount.

The clothes that Ye Ning sells are good-looking and of good quality. The main reason is that Ye Ning can match and match them. After wearing them, the whole temperament will be different. Those customers who bought them will ask them when they go home. When I go to Ye Ning, I will buy one if I go to the next one. I will pass on ten to ten, and business will lead to business. I originally thought that Ye Ning could have a turnover of 5,000 or 6,000 in January. By the end of the month, it was more than 15,000 yuan, which was only half a month, far beyond her imagination.

To sum up, one clothes sells well, and the other sells shoes and watches and jewelry unexpectedly.

I thought that high-end women’s watches and jewellery products would be slower, so I didn’t take a lot of them, but they sold the fastest. Some people bought ordinary jewellery too, but not many. There are also those electronic watches that have only been sold until now. Piece.

At the beginning, I only talked about the delivery with the owner of the clothing store. I didn't talk about shoes or jewelry. I had to go to Yangcheng again.

"Sister, what are you doing?" Ye Lan was full of doubts when Ye Ning came back with a large bag of digital watches and ordinary jewelry.

"The store is not very good. I plan to set up a stall in front of the school." Ye Ning glanced at her, "Don't go to your school, don't worry."

"What, what am I worried about, I'm just curious about your business in such a good store, why can't it be sold?" Ye Lan was dragged several times to count the money, roughly knowing the daily turnover, and now the goods in the warehouse are all sold. It's almost done, how can it not be sold.

"When I bought the goods, I did not find the correct positioning. The first time I did business, it was inevitable that there would be mistakes." Because she positioned the clothing store as a high-end, gradually, the customer group became the high-spending people. This kind of people naturally did not Will buy these things, so I can't sell them.

"Why don't I ask my classmates, I have to buy it anyway, it can be cheaper with you." Although Ye Lan hopes that her sister can have a decent job, she will never dislike her sister, nor is she afraid of being known that she has a self-employed sister. Now the country encourages everyone to do business, what's worth ridiculing.

Ye Ning shook her head. There are always a few people who have not changed their minds. There is no need to trouble Ye Lan for this.

"Just this little thing, I just find a place to sell it, you help me reorder it, and then write it down, I kind of have a number in my heart."

There are forty-seven electronic watches, five pieces, more than a dozen pieces, 20 pairs of earrings, 28 necklaces, 13 bracelets, and 12 bracelets. The purchase price ranges from one to five. In the meantime, Ye Ning didn't want to worry about this, so she handled it cheaply.

She chose an art school, no matter what the year, the richest people were studying art. Sure enough, as soon as she set up a stall, some students came to watch it.

"How much is this bracelet?" a girl asked after looking for a while, picking up a bracelet.

"Eight yuan per piece." Ye Ning kept paying attention to the girl's expression when talking about the price. She seemed to think it was expensive. Even after thinking about it, the price of the stalls near the school is not high. "I opened my own clothing store. I took a lot of these jewellery when I thought they looked good. I took a little too much. I’m going to buy it again in a few days. I want to clear it out before taking it, otherwise it won’t be so cheap. Look at the material of this bracelet, as long as you don’t scratch it hard, It won’t fade. I sold one for 20 yuan.”

The girl was a little suspicious. She picked up the bracelet and looked at it for a long time. She really liked it. She pursed her lips and asked, "Can you sell it for five dollars?"

Ye Ning shook his head. The purchase price of this bracelet was more than five yuan, how could it be sold.

"I can't buy this bracelet for five dollars. I didn't make a price." Ye Ning felt that Chinese people have a hobby of bargaining, and wondered whether to raise the price higher.

The girl struggled for a long time, put down the bracelet and left. Soon someone came over again. It happened that she also liked the bracelet that the girl had seen before, asked the price, and paid the money immediately.

Ye Ning's style is absolutely beautiful, and the quality is the best in one piece. Slowly, more and more people are buying, and half of it is sold overnight. When closing the stall, I saw the first girl who asked for the price. Came panting.

"Boss, I want to buy that bracelet." Ye Ning glanced at her. "You sold it soon after you left. I only have one piece of jewelry, and I sold it."

The girl bit her lip in disappointment, "Will you come in next time?"

"No, I opened a clothing store, mainly selling high-quality goods. This batch of goods is too cheap to sell, so I took it here at a loss, and I will definitely not take it again." Ye Ning told the truth. To be honest.

The girl was choked by her. What does it mean to be too cheap to sell, co-authored because the customers who came to her store didn't look down on these cheap goods?

"I didn't mean anything else." Ye Ning noticed that there was something wrong with what she said, and asked the girl to look at the necklace on her neck, "Look at my chain, □, you can tell by comparing the real with the fake one, I I plan to sell these in the future."

Before Ye Ning lowered her head, the girl didn't look carefully, she was immediately attracted by the meeting, "This necklace is beautiful, can you tell me how much it is?"

"This chain is more expensive. It costs three hundred and twenty yuan." Ye Ning continued to clean up the stall, "I will come tomorrow, and I will bring all the rest of the house. You will see if you like it then. "

The old lady was already asleep, Ye Ning didn't dare to make too much noise for fear of waking them up, but the movement of the wooden door was loud, and there was noise no matter how cautiously it was. The soundproofing of the courtyard was not good, and it didn't take long to see the old lady coming out.

"Hey, come back so late, get hungry, I'll cook a bowl of noodles for you."

"No, I'm not hungry, Grandma Sheng, you go back to bed, I'm really hungry, I can burn it myself." Ye Ning thought she would have to persuade for a long time, but as soon as her voice fell, Grandma Sheng went back to the house.

Sheng Jingchuan didn't know when she came out, and now I understand why grandma would go back. It turned out that she saw Sheng Jingchuan come out.

"Why didn't you tell me, I'll accompany you." That is, the crackdown last year, otherwise the public order in Beicheng would not be good. Ye Ning is a young and beautiful girl who walks outside alone at night, and she can't be caught. People are bullied.

"I thought I would be back after seven o'clock, but I didn't expect to be busy until eight o'clock." It was already late at eight or nine o'clock in this meeting. ,,,