Chapter 257: mass release

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With the end of Orion Films' opening credits, a hopping little squirrel appeared on the screen, holding a huge pine cone in its arms, as if it wanted to move its buried.

The vivid animal shapes, as if everything is very natural, all tell the audience that this is a 3D animation feature film, not traditional hand-painted animation.

At the beginning of the whole film, a little squirrel is connected in series. It can be regarded as a go-between character, and it is also the most dazzling star in the film.

"Mom, look at that little squirrel."

In a movie theater in downtown Los Angeles, a little girl about seven or eight years old was holding a very delicate squirrel doll in both hands, staring at the screen without blinking her eyes.

"It's just too cute."

Geema smiled and touched her head, "Keep your voice down, so as not to disturb other audience members."

"Okay, Mom." The little girl nodded obediently.

Not far away, a very young couple were wearing almost identical T-shirts. On the chest, there was a line of English abbreviations, representing Orion Films and Blue Sky Studios.

"Unfortunately, I didn't pick that pair of keychains." The blond young girl in the couple complained to the male companion beside her.

"It's okay, we can watch it again later." The male companion said very knowledgeably.

"Then how about adding a doll?" The blond young girl's eyes lit up,

"Uh..., no problem." The male partner hesitated for a moment, reached out to touch the somewhat shriveled wallet, and finally gritted his teeth and agreed.

For a time, a very strange scene appeared in more than 3,500 movie theaters in North America.

In almost every screening hall where "Ice Age" is played, the underage audiences are almost holding a very delicate doll in their hands, while the young men and women couples are wearing couple T-shirts with various characters printed on them. , or a pair of very beautiful keychains.

Many people who were not lovers turned into temporary couples one after another. Some even shouted in front of the conductor to find a temporary couple to buy tickets together, so that they could receive a beautiful gift.

Many people chose to watch the movie because of the gift, but in the end they fell in love with "Ice Age".

To be honest, Blue Sky Studios' 3D animation production plan is at least one level behind Pixar Animation Studios.

In the "Ice Age" on the screen, many details are not perfect, even in many places it is not as good as "Toy Story 1".

But the success of an animated feature film, in addition to technology, the storyline in the film is also very important.

However, Chris Wedge's level of storytelling is definitely better than most Hollywood directors.

Especially the little squirrel that appeared at the beginning of the film seemed to have magical powers, and every time it appeared on the scene, it attracted the attention of countless audiences.

"It seems that Hollywood's traditional animated feature film market will usher in a new pattern with the popularization of 3D animation production technology." Jeffrey Katzenberg kept his eyes on the screen for fear of missing any details .

First there was "Toy Story" by Pixar Animation Studios, and then "Ice Age" by Blue Sky Studios. DreamWorks Animation Studio was already one step behind and had to seize the time to master 3D animation production technology.

Fortunately, Steven Spielberg has agreed to provide funds to produce a 3D animated feature film belonging to DreamWorks Animation Studio.

"As for Disney?" Jeffrey Katzenberg suddenly showed a sneer.

Based on his understanding of Disney, it is difficult for Disney to make changes within a short period of time, completely abandoning traditional hand-drawn animated feature films and turning to 3D animated feature films.

"Maybe, we can unite with Blue Sky Studio."

Jeffrey Katzenberg's biggest wish is to surpass Disney one day and put Eisner under his feet.

Let that ancient animation kingdom fall apart.

The only thing to worry about is Pixar Animation Studios' contract with Disney.

According to the terms of the contract, counting from "Toy Story", all six films produced by Pixar Animation Studio in the future need to be handed over to Disney for distribution.

It is undeniable that Pixar Animation Studios is far ahead in 3D animation production technology.

With its Pixar partnership, Disney remains a behemoth.

As a latecomer, DreamWorks Animation Studio, it is almost difficult to surpass Pixar Animation Studio in terms of technology.

Just when Jeffrey Katzenberg was deep in thought.

On the screen, the plot of "Ice Age" gradually unfolded, and the unity, friendship, kindness, etc. contained in it appeared in the film one by one.

A barbaric era full of surprises and dangers appeared in front of everyone. Looking around, there was snow everywhere.

However, because of a sudden human abandoned baby, three animals with very different personalities had to get together, the vicious mammoth, the rude giant sloth, and the scheming saber-toothed tiger.

These three prehistoric animals not only have to act as the baby's nanny, but also **** him home through various dangers of glaciers and icebergs.

During the period, there was also a whining little squirrel who kept coming out to grab the camera.

For an animated feature film, at least this is a very warm picture, and it can even be said to have a style that has never been experienced.

It has a completely different style from traditional Disney hand-drawn animated feature films.

"Blue Sky Studios and Chris Wedge!"

Looking at the screen, Roger Ebert whispered to his wife, Chaz Hamel-Smith: "This is an outstanding animated feature film, and it's not something that an ordinary special effects studio can make. "

"Obviously, the technology of this blue sky studio is very unusual, and has surpassed 99% of Hollywood animation studios."

Speaking of this, he suddenly felt a little emotional, "First, "Toy Story" produced by Pixar Animation Studios was a big hit, as well as "Ice Age" and Blue Sky Studios on the screen, as well as DreamWorks Animation Studios and Jeffrey Carter. Thunberg, Disney is heading for a crisis."

"A crisis big enough to shake Disney to its foundations."

"Although I haven't heard of this Blue Sky Studio." Chaz-Hamel Smith glanced at the focused stepdaughter beside him, "But I have to admit that this is a great animated feature film. It gives people a different feeling.”

"You're right." Roger-Ebert nodded and continued: "This is exactly the scary thing about Blue Sky Studios. Just like Disney and Pixar Animation Studios, they have their own style."

"No one would have thought that a private investment by Ryan Gosling a few years ago would create an unparalleled animation studio."

Roger-Ebert sighed softly. It is conceivable that Ryan Gosling invested tens of millions of dollars in exchange for a top Hollywood 3D animation production studio.

Definitely a horror rate of return.

Orion Films, which owns Blue Sky Studios, once again unknowingly became a leader in a field.

There are many Hollywood film companies, but when it comes to feature-length animated films, apart from Pixar Animation Studios, there are probably only DreamWorks Animation Studios and Blue Sky Studios, which produced "Ice Age".

Possess or plan to possess the ability to produce 3D animated feature films.

In addition, even Disney, 20th Century Fox, Paramount, Universal Pictures, Sony Pictures, and Warner Bros. are more than one step behind The worst of them should belong to 20th Century Fox .

Seeing the success of Disney's continuous production of many animated feature films, Twentieth Century Fox established an animation studio in the early 1990s.

However, the animation studio's two consecutive films both failed at the box office, and there is another animated feature film with an investment of at least 75 million US dollars, which is under intense production.

The entire film of "Ice Age" is not very long, only 81 minutes, less than one and a half hours.

Soon, the film showing on the screen ended.

A row of staff subtitles appeared in the blue sky studio, and there was warm applause in the hall in an instant.

Ryan stood up and hugged Chris Wedge, "As I said, this is an outstanding animated feature film, and Hollywood not only has Pixar Animation Studios, but also Blue Sky Studios."

As early as when he invested in Blue Sky Studios, Ryan once told Chris Wedge that there is not only Pixar Animation Studios in Hollywood, but also Blue Sky Studios.

"Thank you." Chris Wedge said sincerely: "Ryan, if it wasn't for your investment, there would never be "Ice Age"."

The third animated feature film produced by Fox Animation Studio in the previous life failed, with a global box office of only 37 million U.S. dollars, while the film investment cost was as high as 75 million U.S. dollars.

As a result, Twentieth Century Fox suffered a huge loss of US$100 million. On the tenth day after the film was released, it chose to fire 300 of the 380 employees in the studio, and reached a cooperation with Blue Sky Studios.

Thus was born the original Ice Age.

This time, Ryan dug the corner of 20th Century Fox ahead of schedule.