363 Branding

"Guys, hey. It's time for star divination today. I just wanted to say that I would like to invite a special customer again. Ars von Barca, the prime minister and general of the Fontana kingdom, who appeared on this show once in a while. Yes, go ahead."

"Good morning, everyone. This is Ars von Barca. Thank you for today."

Ah, you're on a firm tone again, Ars. I just want you to talk more comfortably. "

Well, about the first greeting. Say hello today, Kiri. "

Yes, let's say hello. Well, hurry up, but Ars had a lot to ask. Can I ask you a question?

Fine. As long as I can answer them.

Well then, it was quick, but I was surprised. I can't believe the Fontana family became royalty and became independent. So, I heard that the driving force is related to salt, is that true?

Oh, that's right. Salt, once handled exclusively by the Doren Royal Family, became available for stable supply. With that, we got salt cheaper than ever before. Did Kili already use that salt? It's called sacred salt that the church was supposed to sell. "

Yeah, of course I bought it right away. But I was a little surprised when I first saw it. Because it looked different from the salt I used before. "

I guess so. The salt that Royal Doren had been selling up until now was clean white and smooth. This new supply of Holy Salt is a little different. It's light red and hardened like a stone. "

Did it taste a little different? I wonder, is the salt more painful than the sacred salt? The white salt made me feel a little more mellow. "

"I see. Maybe so. The salt is thicker than the sacred salt."

"Why is there a difference between the same salt? I mean, I used to think that salt was the only thing that was white."

Well, let's talk a little bit about salt. In fact, sacred salt is a type of salt called rock salt. This is often taken from land. In contrast, the salt of the Doren royal family is not the sea salt, but the kind of salt that can be harvested in the sea. "

Rock salt? Sea salt? What is that? What is the ocean, Ars?

Kiri doesn't know the sea, does he?

Yeah, I don't know. I've never seen it before. "

I see. The ocean is a place where water is bigger than a pond or a lake. It is a larger water field than all the aristocracy combined. And that water is not ordinary water. It's all made of salt water mixed with salt. "

"... eh, is there such a large water field? Not fairy tales or legends?

"... or does Kiri really not know the sea? You're studying the stars, right?

I don't know. Because I've never seen anything like it. Are you sure it's there?

"Yes, beyond the great snowy mountains to the east there is more earth, and beyond that there is the sea. This has been confirmed to be from the east."

"... I can't believe it."

Well, it's excellent evidence as a researcher that you don't believe what people have heard without confirming it. But should I leave it and explain the salt? I think Royal Doren's salt is close to the sea salt that can be taken from the water in the ocean. If you dry out the water in the ocean, it's easy because salt remains. "

Hee, if Ars is telling the truth, if there's so much salt water in the ocean, it looks like you can get as much salt as you want.

I see. In extreme cases, salt can be obtained simply by rubbing the sea water and drying it in the sun. In contrast, sacred salt is said to be rock salt. It is not in the water of the sea, but on land. I wonder if it is better to say that it is on land than it used to be and the moisture is gone. This often makes it saltier than sea salt. "

I see. In other words, the taste changes because the same salt can be taken from different places. Speaking of which, even with the same food, the flavor can be different if the region is different. "

That's right. The salt of the Doren royal family and the salt of the church are basically the same. And as you know, salt is essential to a person's body. If the salt is too low, the abnormality will occur in the body, but no matter which salt is used, such abnormality will not occur in the body. I think you can use it with confidence. "

That's right. Well, it's not the same salt I've been seeing all along. I wondered what was different. I wonder if it was meaningful just to ask Mr. Ars about it today. "

Was it more useful than astrology in Kili?

"What are you talking about, Ars? I certainly heard a good story about salt, but I haven't lost my astrology either. Okay, well, let me tell you about Ars today first.

"Haha, soften your hands."

Fontana became independent as a kingdom and his first job was to appear on Kili radio shows.

I've been sending scripts to Kiri since before the broadcast.

And there was a dialog in it to talk about salt.

Why do you talk about salt on such a radio?

After all, the rock salt I made is slightly different from the salt I used to make.

My magic Shiota Making uses the earth's soil to create salt.

But for some reason, the salt I make with magic has always become a kind of salt like rock salt.

The most familiar white salt could not be made.

I can't help it, so I tried my best to dig up the memories of my previous life and recreate the most delicious rock salt.

Incidentally, if salt is made disorderly, it may become a land of death where crops will not grow, so the use of magic is prohibited and managed outside of the places agreed with the church.

Until now, however, the only salt in the land was the pure white salt produced by the royal family, and nothing else.

In other words, if you actually lick it, even if you know that the rock salt I made is salt, it looks different from the conventional one.

People have conservative aspects.

It is no wonder that there is a rejection reaction to something different than what I have known so far.

That's one of the reasons I commissioned the church to sell salt.

Whether the church is sold by a large organization or whether the small knighthood lord in the north sells something that has never existed with suspicious magic.

Impressions are an element that is hard to fool around with.

Because it is often the case that things cannot be sold just because they are somehow creepy.

That's why I decided to image this new salt as my first job.

It was also decided to give the name of salt a nuance called sacred salt, such as sacred salt.

And this is how he appeared on the radio and talked about salt.

But I see.

Even Kili, who knows a lot about the stars, doesn't know the sea?

Gran should have known about the ocean, but I'm starting to wonder if it's really there.

Maybe we should change the way we talk a little bit and explain the salt.

However, apart from my concern, it seems that the new type of salt, which has carried out numerous image strategies, has not received such a bad image and has been widely accepted.

I kept on appearing on the radio several times, but I was heartbroken by the fact that the Fontana kingdom had not stumbled on the way out.