Chapter 295： fight back

Commercial Street near Santa Monica Plaza during the day on March 25.

The streets are full of traffic and people, and the first-line brand stores on both sides are dazzling, which is very rich in money.

As the most prosperous pedestrian street in Los Angeles, there are many high-rise buildings here, which is a shopping paradise for women.

At this moment, the third floor of a commercial building.

Mel Gibson stood in front of the floor-to-ceiling windows of the office, with a newspaper spread out on the table with a particularly striking headline.

""Micro Love" has been a strong weekly box office champion, and director Lehmann's new work has a good reputation."

It's dazzling to look at.

dong dong dong.

There was a knock on the door, and when Mel Gibson turned around, his assistant barged in breathlessly.

"Boss, 20th Century Fox just called and said that our movies will be reduced in theaters and scheduled next week."

"Well, I see."

"Would you like to apply a little pressure?" the assistant suggested.

"There are more than a dozen movies in the United States that are scheduled to be released in a month. Is it possible that they are still preventing others from showing them? We have been making money for more than half a month. We must give others a chance."

Mel Gibson looked as usual, with a faint smile on his lips, "Remember to notify Fox and remind them of the promotion funding."

Saying so, but in my heart I can't wait to drive other movies out.

Where is there any other way to make money?

Over the years, I have finally released a blockbuster, and I was just thinking of making a fortune. Who would have thought that this guy, Lehmann, would come up with some kind of love-themed movie and take most of the scourge of the market away in a blink of an eye.

It was only at the end of last year that "Chainsaw" was released, and the profit was soft. Now in the off-season in March, another one has suddenly appeared.

So soon, hurry to reincarnate.

Mel - Gibson is very melancholy, but also very aggrieved.

Looking at the good situation, "The Passion of the Christ" rushed all the way to the 200 million box office mark, and was suddenly ambushed and pulled down halfway, and now the theaters have to be reduced.

You must know that although "The Passion of the Christ" was produced by 20th Century Fox, his Aiken studio also invested a lot of money in it. To put it bluntly, when a group of people agreed to shoot such a subject, they were very empty-hearted, and they didn't dare to be generous at all.

After all, if the audience doesn't buy it, it won't lose too much, at least keep the word of mouth and take it to the award - just like "Braveheart".

In short, the market is not good, the awards will come together.

Mel-Jebson is a discerning director, though.

Perhaps it was the release review of "Braveheart" that woke him up, and he realized some tricks in filmmaking.

So the religious film that was originally intended to go to the Oscars and explore in depth has turned into a **** cult film with a gimmick.

Then, when the movie came out, there were two aspects that he didn't expect.

First, the audience scolded very hard, even if they were filming Jesus, they would scold them;

Second, the more fierce the scolding, the greater the controversy, but the results are not bad, it is considered a crooked fight.

And Mel Gibson is not a director who cares too much about these things, so he scolded him. At least, some people in the industry gave him a good evaluation. It can be said that public opinion has collapsed.

Just as he was sitting in the company, watching the data rise and was full of joy, "Micro Love" was released.

Originally, he hadn't thought about the film or didn't think there was a lot of overlap between the theme of love and his works. The audiences were different, so it was not enough for them to make money.

It's a pity that too many viewers are disappointed with this schedule, and the reality hits the face quickly.

It only took 4 days to directly lock the weekly box office champion, which was taken from "The Passion of the Christ".

Then, he knew that his films were directly squeezed to more than 1,600 theaters, and the number of films was less than 20%.

It's even more frustrating now.

Without the theater line and the number of films, where will the market box office come from?

There's no box office, that's... a **** money.

Also, are the audiences mentally retarded?

The online evaluation of "Micro Love" turned out to be very good. For such a theme and such a movie, can it have a score of 8.0 on IMDB?

And Rotten Tomatoes, and freshness, why did "The Passion of the Christ" become rotten?

Mel - Gibson began to wonder if "Micro Love" hired sailors to score points like him? Or brush better than him?

What "love is the trace of life"; what "watching a movie made people cry"; what "not enchanting and not contrived".

There are so many positive reviews of this type, but you still say it's not a brush?

He really felt that way. After all, this is not a secret in the industry. At the beginning, which movie did not brush a little.

It's a pity that he didn't think about it. Even if he brushed it, why are there so many people who scold him, and the score has not been high.

Mel Gibson hasn't seen "Micro Love", but that doesn't mean he can't have such thoughts. After all, my peers are enemies If you don't let me make money, who will give me a good look.

Making a movie is a gambling-style business of making money with your fingers.

Whoever emerges will eat the largest portion.

Many ordinary movie fans who don't pay much attention to shooting information themselves are not like this.

When you read a newspaper or go online, and learn that a certain movie is being shown and has a high box office, the first reaction is definitely to be willing to watch it.

Such market blindness is also a direction for theater chain adjustment.

Mel Gibson gently picked up the newspaper on the table, crumpled it, and threw it into the trash.

Block people's way of money.

He picked up the phone, his voice flat, "Come to the office."

Hang up the phone and look at the assistant again, "Find a few PR companies over here."

"Hotness?" Mel Gibson chuckled, "Isn't there some hype?"

I think when "Braveheart" was released, the box office was almost meaningless, and it was not because of Sophie Marceau.

Although the investment of more than 70 million yuan, the North American box office is only 130 million yuan, and the global total is 210 million US dollars, which is a lot of losses, but the follow-up redemption is also made up.

What he wants to do now is to repeat the previous operation.

After all, Monica Bellucci relies on "The Beautiful Legend of Sicily", and her influence is not small.

A little digging, a lot can be done.

As for being rejected, it's impossible.

It's just a scandal. The audience is happy to eat melons, and the parties have nothing to lose. It's a big deal. I'm looking for a newspaper to explain it seriously.

This kind of method is almost ruined by Hollywood, but it is still easy to use. Well, the entertainment industry all over the world is doing well.

Sure enough, Monica Bellucci didn't say anything at all and agreed directly.

After all, hype has something to do with the popularity of actresses, and you don't have to pay, why not?