Chapter 707： mutually acceptable range

Cooperation, most of the time, is to use the resources exchange and supplement of both parties to achieve the goal of win-win.

But the fact is that Firefly's production capabilities are recognized by Warner, and the distribution level is not the same order of magnitude.

If Warners can't do it and can't do it well, it will only be worse for Firefly.

Lehman still sat in his seat and asked, "So, what are the conditions you negotiated?"

Qiao Sen and Brian looked at each other and said, "I won't mention the conditions we put forward before. Firefly is responsible for the production and the entire investment budget, we are responsible for the distribution, and bring it to the market with the most suitable schedule and resources. The copyright belongs to Warner. The production revenue belongs to Firefly, and in addition, offline revenue, including DVD sales, we are willing to give 20% more.”

"Is the peripheral income still not counted?"

"The profit share we have reserved for Firefly is already enough. Besides, it is impossible for Firefly to interfere with the copyright image. That is DC Entertainment's business, and it is their business scope. Even we can't interfere."

Well, in a group, the discourse power is not unified is too common.

Even Mann Media, Joseph, who is an executive officer, basically does not interfere in the work of Blue Butterfly Pictures. This is actually something that shareholders are happy to see. The management is too harmonious and the power is sovereign, which is obviously more daunting. thing.

"However, I refuse. I don't think such conditions are very sincere."

"Then what do you want? Ryman, aren't you worried that we really put this project on hold? But it's only two years." Johnson said dissatisfied.

Lehman shook his head, "It's not what we want, but what we need to give? Moreover, if Firefly Pictures, as a producer, is just a little bit worthy of the risks and benefits of the market, it feels unbalanced and gives up, then I just feel a little regretful. After all, it doesn't seem to have much impact on Firefly if it is filmed or not. On the contrary, it is extremely beneficial for Warners."

He continued: "You think, if the sequel of "Batman" is still good at the box office, it can further establish the image of Batman to the market and the public, and then to the comics, the surrounding and other aspects of the channel market based on this impression. , what kind of value it will have, I think you must know better than me."

"But we will also pay enough resources, shouldn't we get the benefits we deserve?"

"Of course you can, I didn't say no." Lehmann smiled: "We can not participate in the distribution, let alone touch the copyright, but offline use more market share to make up for it, which is always fair. Distribution, copyright It’s all yours, and the production risk has been suppressed by Firefly, so I think a little compensation is appropriate.”

Qiao Sen squinted slightly and thought for a while before saying, "Your conditions...Tell me about it."

Watching Qiao Sen's expression, Lehmann knew that the bottom line was almost reached, but he was still close to the fire, "I want 50% of the home entertainment share of DVD sales and rentals, and the three-round buyout of TV stations' paid broadcasts belongs to us, and the rest According to the conditions of the first cooperation, how?"

"...Johnson stared at Lehman and objected again: "This is impossible. "

However, the rejection this time was a little bit less meaningful compared to the very firm tone in front of him, or it was simply pressing down.

Qiao Sen continued: "To be honest, there are some things that the CEO specifically explained. We can give up all the buyout fees for TV stations, but it is impossible to give half of the family entertainment. 3 achievements are very suitable, How about it? And the management and loss of all aspects of the distribution of goods in the middle channel should also be released by about 30 to 40%, which is very sincere."

"No, 50%." Ryman repeated, and then added: "This small amount of money is nothing compared to the output of the entire project. Do you think that the DVD sales value of a single project can be compared with the image peripherals? Otherwise, just Let Firefly participate in the peripheral operation, we not only promise 30% of the share, but only 10% of the total revenue from the peripheral, how about it? Or we pay so much, but it is not enough to match the corresponding value, how can people be able to shoot with all their heart?"

Looking at Joseon who fell into silence, Lehman finally added another fire, "If it doesn't work, then forget it. A project's profit that can't be slightly equal to the risk and effort is really uninspiring. I still have things to do. , go first."

Lyman got up and was stopped by Jonson.

I saw him grit his teeth, apologized, took out his mobile phone and walked aside, not knowing who to discuss with him.

Of course, Lehmann didn't really want to leave.

Seeing this, I waited very relaxedly.

In any case, he has already given the conditions. If he thinks it is not possible, or if he does not want to give this part of the income, then don't bother.

As it turns out, it's hard for Warner to wait another two years.

Not only will they miss the hard-earned foundation, not to mention that there are some people in them who desperately need DC, which is also a point to consider.

It was about four o'clock in the afternoon, and when Barry Mayer received a call from Jonsson, he agreed without hesitation.

Just as Lehmann had thought about it for a long time, his conditions were not excessive, and they just made Warner hurt.

Because once this plan is implemented, can the third part get even less?

Therefore, this is actually the common premise of cooperation for the remaining two sequels. Given, the third one can only give more, which also means that the project revenue is eroded and divided by fireflies.

However, is there a better way?

no.

Barry Mayer is very clear that the active firefly has confidence in how to speak. If it is not for project development, it is not impossible to put forward more excessive conditions.

But cooperation? There is always a balanced range.

If it exceeds too much, it is not a pain in the flesh, and it will not agree no matter how painful it is.

It’s like the project is owned by Warner, and the distribution resources are also provided by them. As a result, Firefly has more than them, which is definitely not acceptable.

For Firefly, taking a certain risk to shoot, just for the first "Mystery of Xia Ying", the profit earned from it is not as high as "Little Sunshine", which is not independently released, which is obviously unreasonable.

Therefore, it is necessary to take more offline. This part of the income is easier than simply earning the box office, and the market is also larger.

After all, in terms of box office, there is still a big player in the theater chain, and there is no such strong presence offline.

At this time, Johnson asked how to deal with it?

Barry Mayer heard that this guy was willing to accept it, and said, "Promise, and Brian can also use this as a bargaining chip. It's up to him whether it succeeds or not."

After a while, Johnson returned to his seat.

But instead of expressing his position immediately, he apologized and exchanged a few words with Brian in a low voice.

Ryman didn't know what they were discussing, but it felt as if there was a conspiracy.

After a while, Qiao Sen directly affirmed: "We agreed to your conditions. But..."

"Lyman, remember the "Walking Dead" we collaborated on?" Brian asked.

"Ha." Lyman didn't expect this to be what Brian was going to say. He was stunned for a moment before answering, "What, is there something wrong?"

"No, no, no. Even in the third season, the audience is still very interested. However, we should be able to maintain a closer cooperative relationship. For example, "Breaking Bad" wants to find a broadcast platform, but it is actually possible. Listen to our offer, maybe it's higher than Fox?"

"What do you mean?" Lyman thought it was funny, he really gave "Breaking Bad" to HBO, and the result might be even worse After all, HBO's audience base is bigger than that of TV networks like Fox. Get up, much worse.

In terms of profitability, it may be higher, but it is not that Firefly can earn more.

It is difficult for Firefly to judge which aspect is stronger between subscription payment and free advertising.

Of course, "Breaking Bad" works well with Fox, and it's impossible to switch platforms, so it doesn't make much sense to talk about it.

When Brian said this, he just led the topic to the TV series.

Moreover, in the spring of next year, HBO lacks an attractive enough American drama.

In this regard, the production level of Firefly is very exciting.

After all, HBO needs to serve paying subscribers well, which means it needs to maintain quality productions.

From this point of view, Firefly is a very ideal ally, and it is unable to enter the TV station...