Chapter 736： Overseas Interest Chain
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issue, issue.
As long as you can touch domestic distribution, you will not be unfamiliar with overseas distribution.
In the final analysis, this is all a process of dividing the cake. I come up with a project, alas, very good, the box office hits the audience like it, and then ask someone to contact the theater chain, you take a little, I share a little, he eats some, a complete process Down, the interests of the points are divided, and then wait for the appearance of the next cake.
However, why are so many studios not exploring overseas markets?
First, there is the issue of funding. Not everyone has a donor who has continuous blood transfusions. There are many examples of direct failure after one wrong step. Everyone does not want to take risks;
The second is the issue of film sources. If you only make two or three films a year, then why do you want to distribute them overseas? It’s obviously a waste and you won’t be able to use them.
Not to mention, many second- and third-tier studios actually have business dealings with the Big Five. After a long period of cooperation, or holding shares to win over, the projects produced will flow into the hands of the Big Five, and there will be many more choices.
After all, ordinary people can't really compete for the established interest pattern, so they don't accept their fate.
Of course, developing overseas markets also has to pay.
If you want to go it alone, it doesn’t mean that the original “distribution” fee that should be paid will no longer be paid, and there will definitely be some actions on the part of the loss of interest. Furthermore, although there is no need to raise a distribution team in one region and one region, local All need a distribution point, and personnel are also stationed, responsible for communicating with local distributors and theater chains.
The so-called simultaneous release usually comes like this, and you must start contacting one or two months in advance to determine the time and arrangement.
In this way, the time that should be spent will still be spent, and the money that should be thrown out to spread the channel will not be less.
Lehman let Perlman take over because Liam's identity is more sensitive, and he always gets caught when he goes out to the country. After all, the current Firefly doesn't want to be targeted by the five major groups.
He has already thought about it, first learn Lions Gate's forbearance, hold on, and then slowly reveal his intentions after Lions Gate jumps out to draw hatred.
Anyway, this is not something that can be done in a short period of time. It seems that it can be done by contacting the local distribution and communicating with the theater chain, but why should others cooperate with you?
Trouble with little benefit, usually no one wants to do it.
......
Firefly's overseas distribution network began "quietly" soon.
Of course, you can hide it from outsiders, but you can't hide it from your own people.
However, it is generally smart people who can find problems with some transfers, and smart people have never been big mouths.
Like Joseph...
He found out that Perlman had inexplicably raised his salary for no reason, and the copyright affairs had also begun to be controlled remotely, and let the team's deputy run. You know, in the past, this kind of hard work and business trips, Perlman was never tired of it.
All kinds of unusual things are piled up together, and some signals can be found.
Not to mention, Lehman didn't consult him at all - in fact, Lehman just found it troublesome, and Joseph was not very good at publishing. He was even better at formulating company rules, daily management, or general personnel. mobilize.
However, Lyman can say nothing, but Joseph can't think nothing.
Just a little calculation of Perlman's private budget expenditure, it is known that it is a big move.
Moreover, people are running outside again...
Joseph's heart was tight, but there was nothing strange on his face, and he didn't plan to talk to Laiman because of this. He just quickly dealt with the matter at hand, and then left the company and went to Blue Butterfly Pictures.
Of course, the purpose of his trip was to confirm with Liam the screening arrangements of "Juno", such as choosing a schedule or something.
After Joseph arrived, Liam was holding an internal meeting to talk about the next painting of "300".
After more than two months, the daily harvest of 100,000 can no longer be maintained, and it is time to start settlement.
At this time, there is still a certain market for the overseas screening of the film, but only in North America.
The box office totaled 210.7 million US dollars, excluding the publicity, production, and midway copy losses, as well as the cinema line share, excluding overseas, it can make a profit of 41.6 million US dollars.
After the pure profit of the producer comes out, they will remove the share of Zha Dao's studio and give out a part of the profit to reward the filming staff behind the scenes. In the end, there will be 31 million US dollars left. Only by calculating the box office, Zha Dao and his studio will be able to work on this project. 20.5 million was recorded.
Fox at least 45 million.
As for offline, only a small part of the TV buyout fee and on-demand fee can be shared by Zhadao. This aspect is the bulk of Firefly's profit, and there is no possibility of letting it go.
After all, most directors rely on base salary and box-office share to make a profit. This is the general rule in the industry.
To sum up, Firefly should get no less than 245 million US dollars in the two-year period of the "300" project.
What's more, it has improved the company's priority in other parties, as well as the brand image.
Lehman very much hopes that in the future, only a small amount of publicity fees will be required, and a little advertising will be given, but when the audience sees that it is produced by Firefly, there is a high probability that they will go to the theater to support the day.
The so-called label role is like this, just like when a director's name is revealed, die-hard fans buy tickets for fear of being a step too late...
After the meeting, Liam met Joseph in his office.
The two were not long-winded, and Joseph said directly: "The later stage of "Juno" is completed, do you know?"
Oh, it's just that.
Liam, of course, understands the film schedule, and even has done it too many times, and he has no exciting thoughts in his heart.
Compared with "Museum", which is still raking in the box office in the theater market, 130 million has been saved in North America, and the production expenditure of "Juno" is a low-cost work of 11 million US dollars, which is nothing at all.
Of course, what needs to be done is still to be done, even done well.
Because of the low cost and the topical market where the main creative lineup is not hyped, it is more necessary to have a good and reasonable schedule arrangement and identify the entry point of publicity.
Liam calmed down, thought for a while, and took out the recent theater schedule from the drawer.
Most studios need to arrange screenings at least half a month in advance, and the theaters also need to set aside time to vacate the screen, so the major studios know what to do within two or three months, and even understand themselves. What kind of opponent will be faced, and then it is to calculate the pros and cons.
Some of them are cannon fodder, they can die on their own, they are happy when they make a profit, but they are not so sad when they lose; some are focused on, and they must be staggered from the peak period of other good projects, or it is true that the market does not overlap, and it is just right. Right.
Box office is a good thing, and everyone wants to pursue higher and more.
I took out the schedule and studied it - in fact, there is not much room for research.
Before the film's public release results are released, what kind of predictions need to be completed by the audience.
On the other hand, "Juno" does not have so much demand for theater resources, and the audience is not broad. In addition, it is a plot work about adolescent men and women with humor and healing elements. It is very good to arrange in March.
As a result, February this year will definitely be the world of the Oscars, and the relevant media will be attracted;
Second, after the Oscars, the theater market will be stimulated. Generally speaking, throughout the spring, the market in March is generally not bad, much higher than that in April;
Thirdly, "Museum" also entered a weak period in March, just in time to use "Junot" to connect to the market, and there is an Easter in March, when students have a holiday, which is just to attract young people to enter...
Overall, the March schedule is a good choice no matter what.
Although other studios also have projects and need to compete, no matter how cold the schedule is, there will be people competing for it, and it is nothing more than a blockbuster with high competitiveness.
The two discussed for a while Joseph said again: "Then how many screens do you plan to arrange?"
"2,200 yuan, these can still be transferred if you communicate with the theater operators in advance. Recently, our movies have brought them a lot of profits, and they will care about it."
"Well, the matter about the additional screening has also been discussed. I think the boss has a lot of confidence in this film." Joseph reminded.
But nothing was said until the end that the company might lay out overseas channels.
People, it is because of their intelligence that they seek trouble.
If you're too honest, who cares about such twists and turns.
Liam was stunned for a moment, maybe the boss was also optimistic about this sentence, which made him change his mind again, "Actually, if you work hard, you can negotiate with 2,400 screens. After all, is it March..."
For the convenience of reading next time, you can click the \"Favorites\" below to record the reading record of this time (Chapter 732 Overseas Interest Chain (Subscription, Tickets)), and you can see it when you open the bookshelf next time!
If you like "Hollywood Legendary Director", please recommend this book to your friends (QQ, blog, WeChat, etc.), thank you for your support! ! ()
issue, issue.
As long as you can touch domestic distribution, you will not be unfamiliar with overseas distribution.
In the final analysis, this is all a process of dividing the cake. I come up with a project, alas, very good, the box office hits the audience like it, and then ask someone to contact the theater chain, you take a little, I share a little, he eats some, a complete process Down, the interests of the points are divided, and then wait for the appearance of the next cake.
However, why are so many studios not exploring overseas markets?
First, there is the issue of funding. Not everyone has a donor who has continuous blood transfusions. There are many examples of direct failure after one wrong step. Everyone does not want to take risks;
The second is the issue of film sources. If you only make two or three films a year, then why do you want to distribute them overseas? It’s obviously a waste and you won’t be able to use them.
Not to mention, many second- and third-tier studios actually have business dealings with the Big Five. After a long period of cooperation, or holding shares to win over, the projects produced will flow into the hands of the Big Five, and there will be many more choices.
After all, ordinary people can't really compete for the established interest pattern, so they don't accept their fate.
Of course, developing overseas markets also has to pay.
If you want to go it alone, it doesn’t mean that the original “distribution” fee that should be paid will no longer be paid, and there will definitely be some actions on the part of the loss of interest. Furthermore, although there is no need to raise a distribution team in one region and one region, local All need a distribution point, and personnel are also stationed, responsible for communicating with local distributors and theater chains.
The so-called simultaneous release usually comes like this, and you must start contacting one or two months in advance to determine the time and arrangement.
In this way, the time that should be spent will still be spent, and the money that should be thrown out to spread the channel will not be less.
Lehman let Perlman take over because Liam's identity is more sensitive, and he always gets caught when he goes out to the country. After all, the current Firefly doesn't want to be targeted by the five major groups.
He has already thought about it, first learn Lions Gate's forbearance, hold on, and then slowly reveal his intentions after Lions Gate jumps out to draw hatred.
Anyway, this is not something that can be done in a short period of time. It seems that it can be done by contacting the local distribution and communicating with the theater chain, but why should others cooperate with you?
Trouble with little benefit, usually no one wants to do it.
......
Firefly's overseas distribution network began "quietly" soon.
Of course, you can hide it from outsiders, but you can't hide it from your own people.
However, it is generally smart people who can find problems with some transfers, and smart people have never been big mouths.
Like Joseph...
He found out that Perlman had inexplicably raised his salary for no reason, and the copyright affairs had also begun to be controlled remotely, and let the team's deputy run. You know, in the past, this kind of hard work and business trips, Perlman was never tired of it.
All kinds of unusual things are piled up together, and some signals can be found.
Not to mention, Lehman didn't consult him at all - in fact, Lehman just found it troublesome, and Joseph was not very good at publishing. He was even better at formulating company rules, daily management, or general personnel. mobilize.
However, Lyman can say nothing, but Joseph can't think nothing.
Just a little calculation of Perlman's private budget expenditure, it is known that it is a big move.
Moreover, people are running outside again...
Joseph's heart was tight, but there was nothing strange on his face, and he didn't plan to talk to Laiman because of this. He just quickly dealt with the matter at hand, and then left the company and went to Blue Butterfly Pictures.
Of course, the purpose of his trip was to confirm with Liam the screening arrangements of "Juno", such as choosing a schedule or something.
After Joseph arrived, Liam was holding an internal meeting to talk about the next painting of "300".
After more than two months, the daily harvest of 100,000 can no longer be maintained, and it is time to start settlement.
At this time, there is still a certain market for the overseas screening of the film, but only in North America.
The box office totaled 210.7 million US dollars, excluding the publicity, production, and midway copy losses, as well as the cinema line share, excluding overseas, it can make a profit of 41.6 million US dollars.
After the pure profit of the producer comes out, they will remove the share of Zha Dao's studio and give out a part of the profit to reward the filming staff behind the scenes. In the end, there will be 31 million US dollars left. Only by calculating the box office, Zha Dao and his studio will be able to work on this project. 20.5 million was recorded.
Fox at least 45 million.
As for offline, only a small part of the TV buyout fee and on-demand fee can be shared by Zhadao. This aspect is the bulk of Firefly's profit, and there is no possibility of letting it go.
After all, most directors rely on base salary and box-office share to make a profit. This is the general rule in the industry.
To sum up, Firefly should get no less than 245 million US dollars in the two-year period of the "300" project.
What's more, it has improved the company's priority in other parties, as well as the brand image.
Lehman very much hopes that in the future, only a small amount of publicity fees will be required, and a little advertising will be given, but when the audience sees that it is produced by Firefly, there is a high probability that they will go to the theater to support the day.
The so-called label role is like this, just like when a director's name is revealed, die-hard fans buy tickets for fear of being a step too late...
After the meeting, Liam met Joseph in his office.
The two were not long-winded, and Joseph said directly: "The later stage of "Juno" is completed, do you know?"
Oh, it's just that.
Liam, of course, understands the film schedule, and even has done it too many times, and he has no exciting thoughts in his heart.
Compared with "Museum", which is still raking in the box office in the theater market, 130 million has been saved in North America, and the production expenditure of "Juno" is a low-cost work of 11 million US dollars, which is nothing at all.
Of course, what needs to be done is still to be done, even done well.
Because of the low cost and the topical market where the main creative lineup is not hyped, it is more necessary to have a good and reasonable schedule arrangement and identify the entry point of publicity.
Liam calmed down, thought for a while, and took out the recent theater schedule from the drawer.
Most studios need to arrange screenings at least half a month in advance, and the theaters also need to set aside time to vacate the screen, so the major studios know what to do within two or three months, and even understand themselves. What kind of opponent will be faced, and then it is to calculate the pros and cons.
Some of them are cannon fodder, they can die on their own, they are happy when they make a profit, but they are not so sad when they lose; some are focused on, and they must be staggered from the peak period of other good projects, or it is true that the market does not overlap, and it is just right. Right.
Box office is a good thing, and everyone wants to pursue higher and more.
I took out the schedule and studied it - in fact, there is not much room for research.
Before the film's public release results are released, what kind of predictions need to be completed by the audience.
On the other hand, "Juno" does not have so much demand for theater resources, and the audience is not broad. In addition, it is a plot work about adolescent men and women with humor and healing elements. It is very good to arrange in March.
As a result, February this year will definitely be the world of the Oscars, and the relevant media will be attracted;
Second, after the Oscars, the theater market will be stimulated. Generally speaking, throughout the spring, the market in March is generally not bad, much higher than that in April;
Thirdly, "Museum" also entered a weak period in March, just in time to use "Junot" to connect to the market, and there is an Easter in March, when students have a holiday, which is just to attract young people to enter...
Overall, the March schedule is a good choice no matter what.
Although other studios also have projects and need to compete, no matter how cold the schedule is, there will be people competing for it, and it is nothing more than a blockbuster with high competitiveness.
The two discussed for a while Joseph said again: "Then how many screens do you plan to arrange?"
"2,200 yuan, these can still be transferred if you communicate with the theater operators in advance. Recently, our movies have brought them a lot of profits, and they will care about it."
"Well, the matter about the additional screening has also been discussed. I think the boss has a lot of confidence in this film." Joseph reminded.
But nothing was said until the end that the company might lay out overseas channels.
People, it is because of their intelligence that they seek trouble.
If you're too honest, who cares about such twists and turns.
Liam was stunned for a moment, maybe the boss was also optimistic about this sentence, which made him change his mind again, "Actually, if you work hard, you can negotiate with 2,400 screens. After all, is it March..."
For the convenience of reading next time, you can click the \"Favorites\" below to record the reading record of this time (Chapter 732 Overseas Interest Chain (Subscription, Tickets)), and you can see it when you open the bookshelf next time!
If you like "Hollywood Legendary Director", please recommend this book to your friends (QQ, blog, WeChat, etc.), thank you for your support! ! ()
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