Chapter 253

Tmall mall is Ma Xiaoyun's big counterattack in the field of e-commerce after many years.

Because of its identity as the creator of Taobao, after learning that tmall mall is going to go online, several e-commerce giants in the market all take a cautious attitude towards it and use various means to inquire about everything about tmall mall.

After all, despite Ma Xiaoyun's failure after leaving Taobao, Taobao, which he founded, is still the e-commerce platform with the largest market share in China.

As a result, various e-commerce platforms also want to know what kind of platform Ma Xiaoyun will come up with this time?

However, after investigating through various channels, they learned that tmall mall, which ma Xiaoyun founded this time, is actually an e-commerce platform that doesn't charge sellers any fees and doesn't make profits!

Hearing this news, the big bosses of e-commerce platforms all put down their guard.

You're kidding!

Why don't you collect money from the stores and provide them with a free platform to sell things? Did you even smoke Chengdu?

Can this e-commerce platform survive?

This is not an e-commerce platform, this is a burning money!

I don't know which idiot Ma Xiaoyun fooled into investing in such a project.

E-commerce platform is the network form of offline physical stores. To open a store on the platform, you also need to extract certain fees. These are the rules that have been recognized by the market.

Ma Xiaoyun has a whimsical idea. Although it is likely to attract many stores to open stores on the platform at the beginning, in the end, Ma Xiaoyun's platform can't get any income except to make money at a loss.

They don't believe it. How long can ma Xiaoyun last? one month? two months?

This kind of competitor who will die sooner or later is not worth noticing at all.

In the end, Ma Xiaoyun's tmall mall immediately lost its spark, except that it attracted some attention when the news just came out.

Even some people who call themselves experts in the e-commerce industry have published on the Internet, such as Ma Xiaoyun, how much do you know about e-commerce《 New challenger of e-commerce platform? Or the clown who disturbs the market And so on a series of innuendo, pointing at the mulberry and cursing the locust.

Seeing these articles, Ma Xiaoyun quietly collects them in his computer and plans to ridicule them one by one after the success of tmall mall in the future.

Let you look down on me!

Let you look down on me!

Wait, every article you send today will become a tool for me to hit you in the face in the future!

Just after Ma Xiaoyun took a breath, tmall mall finally went online as planned.

With Lin Chen's sufficient funds, on the day of its launch, tmall mall launched a large number of advertisements on various portals, microblogs and other social media.

Just the budget cost of advertising, directly invested 200 million!

After those old e-commerce platforms knew about it, they laughed their teeth off again, and felt that Ma Xiaoyun's new platform was a loser this time.

Take 200 million to advertise. You don't charge anything on this platform. Can you get it back?

In this doubt, tmall mall finally went online.

In a school dormitory.

"I know, mom. I've received the money. Don't worry. I'm going to buy some clothes online. What? Go to the store? Poor quality online? OK, I see. what? I'll show you my clothes when I get home? You don't believe your daughter, do you? I see. All right! "

As soon as I hung up the phone, I saw a girl on the side asking the girl who had just called: "Xiao Shu, how's it going? What does your mother say? "

Xiaoshu said helplessly: "my mother is so upset. She gave me money and asked me to take my new clothes home to prove it. She was afraid that I would spend money indiscriminately and had to go to the physical store to buy them."

"Ah? What can we do? Didn't we agree to save some money and take advantage of the national day to travel? Or you can just talk to your mother has the final say.

"That's not good. My mother will kill me if she knows I'm going out to travel in private."

Just at this time, a girl suddenly came in from outside the dormitory: "who just said you want to buy clothes?"

Two people look back, each other is next door dormitory, and they are also a class of girls.

"Me." Xiao Shu said, "my mother gave me money to buy clothes. Do you know where there is a cheap one? I want to save some money for the National Day Tour. "

"Great!" The girl in the opposite dormitory immediately jumped up and said, "come and have a look. I just found a cheap online shop. The autumn clothes and winter clothes are less than 200!"

"What? Where is such a cheap shop? Can't it be a stall

"Of course not. It's a brand of another library!"

"No? Another library? "

Xiaoshu screams and asks the girl which platform the online shop is on. The other party picks up Xiaoshu's computer mouse and opens a web page for her.

"Tmall mall? Why haven't you heard of it before? "

"This is a new platform opened by Ma Xiaoyun, the founder of Taobao. It's just online today!"

The girl introduced to her that Xiaoshu and her friends all stepped forward and looked at it carefully.

"You see, it's said that the online store on this platform doesn't need any fees, so the store is almost open at zero cost, and the things in the store are cheaper than others! And it also has a special function, called group buying

"Together?"

"Yes, you see..." the girl opened another online store and soon found a group information in it.

"You see, this kitten is called me. I just launched a group buying competition. The original price of autumn and winter clothes is 249. As long as there are ten people competing for a group now, 199 can buy them! You see, there are eight people now! If you want to buy it, register an account as soon as possible! "

"You wait! I'll register right away! " Xiaoshu grabs the mouse and starts to register in tmall mall.

Her classmate also opened the computer in a hurry, not for other, she also moved!

Two people soon registered, and then took part in the group buying, Xiao Shu's classmates are lucky, just in time for the last bus.

However, when they were ready to check out, they let out two more exclamations.

"Xiao Shu, you see this, registered Alipay, through Alipay payment, can also take the novice red envelope! There are 1-9 yuan! "

"Really, I see it! What is Alipay?

Xiao Shu looks at the girl in the next bedroom with a puzzled face.

The next door girl said, "this is the payment channel for Tmall shopping mall. You can pay directly through online banking, or you can pay through Alipay. What's more, Alipay can not only pay for bank card payment in Alipay, but also recharge it after payment. It is no different from our usual online banking, but with Alipay's extra red packets, there will be no other channels.

"Of course, it's Alipay!"

Without saying a word, Xiaoshu began to register, and so did her roommates.

However, when Xiaoshu was ready to pay, she suddenly hesitated.

"There are no fakes in this tmall mall, are there?"

"Of course not. This is the official flagship store of another library. You can see that there is a certificate in the shop introduction! What's more, when you buy things in tmall mall, you have no reason to return them in seven days. If you encounter fake goods, you can return them directly. "

Xiaoshu looked at it and found that it was really like what she said, so she was relieved to press the payment button.

After buying clothes, Xiaoshu did not turn off the computer, but continued to shop online.

She fell in love with this new online mall almost instantly, because there are many obvious self-employed small stores besides official stores of various big brands.

Although it is a small shop, the things sold in it are not small things.

All kinds of original clothes and jeans of big brands, which usually need to go to the southern clothing wholesale market in person to buy, are even bought in tmall mall!

In the past, because online shopping malls all need store fees, few manufacturers who produce these original products will open stores to sell things on the Internet. But now, because tmall mall has zero fees for opening stores, many manufacturers have the idea to try and hang their products on the Internet.

Although these goods are cheap, they are not fakes. Apart from having no brand, their style and quality are almost the same as authentic ones.

The price of dozens of yuan makes xiaoshuxin move.

In addition, there are many scattered and inexpensive gadgets that can never be seen on other e-commerce platforms before.

One afternoon after that, she sat in front of the computer and kept buying. The original plan for the national day tour was completely forgotten by her.

Not only Xiaoshu, but also Xiaoshu's roommates are totally addicted to tmall mall, and both of them are buying crazily.

At the same time, similar things are happening all over the country!