Chapter 618: declare

Remember【】for a second!

Putting down her hands, Huang Shan thought for a while and said,

"If this is the case, boss, I suggest that Hengli's strategic development plan should be slightly changed."

Chen Yang was stunned, looked at her and asked, "How did it change?"

Huang Shan said, "According to the existing plan, starting from next year, we will gradually reduce the amount of land reserves. After four or five years, when all the land reserves are exhausted, we will only maintain the necessary land purchases.

Then transformed into a high-end real estate enterprise representing the future real estate development trend,

In this way, Hengli will gradually grow into a benchmark in the domestic real estate industry.

However, no matter how high the benchmark is, without sufficient market share, it is difficult to guarantee a high influence on house prices,"

Having said that, Huang Shan smiled slightly at Chen Yang, "If you want the company to play its positive social role as much as possible and curb the excessive housing price bubble, then you have to start from two aspects,

First, Hengli continues to acquire land on a large scale. In terms of the total area of ​​project development, it must at least ensure the top three positions in the country, and use the scale to influence the whole.

If you are worried that participating in the land auction will directly push up the land price, we can develop land in the suburbs with less competition in major cities through an agreement to acquire land, which may be cheaper.

But in any case, the amount of project development cannot be less,

Otherwise, it will be difficult to have too much impact on the overall house price, even if you are a benchmark! "

Looking at the thoughtful Boss Chen, Huang Shan said seriously, "Because when capital goes crazy, unless administrative measures are used, all laws are paper tigers!"

Uh,

Boss Chen blinked and was speechless.

Thinking about those real estate speculators in later generations, it seems that this is indeed the case.

A real estate without any advantages can be hyped by them through various deceptive means, the price can be multiplied several times, and then they leave with the money, leaving behind a mess,

At that time, where did the market rules come from? !

However, increasing the land reserve is not a bad thing for the company. Anyway, it can’t lose money, and it can earn more. It doesn’t matter, just pay attention to controlling the asset-liability ratio.

After a few seconds, he asked, "Where's the other one?"

Huang Shan said, "The other one is about finance!"

finance?

Chen Yang blinked, he thought it was the real economy,

Agriculture, industry, construction, and culture can all be classified as the real economy, and they are also industries that can create real value for society.

And an industry like finance that exists based on the rules of a zero-sum game is naturally a virtual economy.

The virtual economy can realize the reconfiguration of social wealth, but it cannot generate new value by itself.

For example, real estate speculation and stock speculation are naturally also in the category of virtual economy.

Using finance to balance housing prices?

and many more,

He reacted quickly,

It should be finance indeed!

How did house prices get pushed up in later generations?

If it is because of the speculators, then it would be too much to think of them,

Even the real estate company can only be regarded as a little witch at best,

The real behind-the-scenes driving force for blowing up the housing price bubble is a financial company that has no bottom line and unlimited lending to developers and real estate speculators.

All financial companies including commercial banks, investment banks, funds, small loans, and even illegal private placements!

Thinking of this, Chen Yang couldn't help gritting his teeth,

Fortunately, I still majored in finance, and I am a second-generation human being. I was not awakened by Huang Shan until today. What happened to the super big bubble in later generations?

At this moment, he thought of many things,

Therefore, it is not difficult to burst the housing price bubble, just attack the bank directly.

However, this knife cannot move!

At least you can't just cut it down casually,

Otherwise, this year's subprime mortgage crisis will repeat itself in China more than ten years later.

Even ten times more serious than this time!

Think about those banks in later generations, the proportion of loans allocated to real estate projects is almost more than half, and the low is about 20-30%.

This is only corporate loans, and there are also personal mortgages, and the ratio is not much lower.

If the two are added together,

Ha ha,

Taking the Shanghai area ten years later as an example, taking the balance of RMB loans, that is, the sum of all RMB loans of the bank as the denominator, the five major banks of industry, construction, agriculture, China and postal services have an equal proportion of real estate loans. More than seventy percent!

In the second echelon, China Merchants Bank has the highest proportion, exactly 60%, and the lowest is close to 40%.

Such a high ratio means that almost most of the newly added wealth of the whole society flows into real estate every year.

This is why, the biggest factor is that the increase in housing prices is basically the same as the increase in m2!

It can be seen how deeply the domestic economy and real estate are tied,

If the house price drops all of a sudden,

boom…!

That was a lot of nuclear bombs exploded at the same time!

Given the size of the domestic economy at that time and the extent of its impact on the world economy, the subprime mortgage crisis, the Asian financial crisis, and the bursting of the Japanese bubble were all weak in comparison!

Thinking of this, Chen Yang couldn't help but feel a little terrified.

Huang Shan didn't pay attention to his face, but stared at her computer screen, frowned slightly, and continued,

"At the beginning of next year, we will establish two new funds. Originally, Xiaoyu and I thought that when we first started, we should properly control the scale and not play too big.

Now think about it, if the world economy, according to your prediction, will fully recover in a year, or even enter the fast lane,

Then, perhaps we can take advantage of the reorganization of Rainbow International Bank and the new Rainbow Financial Group to resolutely release the number and scale of fund formation,"

As she spoke, she turned to look at Qin Yu and asked, "Xiao Yu, how many qualified fund managers can you come up with?"

Qin Yu thought for a while and said, "In foreign countries, there are a few financial companies we acquired and the group of people that Fuld brought over.

After the acquisition of Santander Bank, and the investment policy will be formulated by us, there will be as many fund managers as there are! but,"

She raised her head as she spoke, and smiled sheepishly, "There are not many in the country, at most I can only gather three or four people to come out."

These three or four are still the old team she recruited from China at the beginning. After more than a year of training, and with the backing of the company, they are barely usable. Otherwise, none of them can be taken out.

No way, for a long time, her main battlefields have been abroad, and she has not been involved in the domestic financial market much, so naturally there is no reserve talent in this area.

Unless you poach someone again!

"enough,"

Huang Shan smiled, turned to look at Boss Chen, and said, "My idea is to raise funds domestically, and part of this fund will be used for industrial investment to support all manufacturing companies in our 20 future industrial new cities. development, or new industrial investment projects that Rainbow Valley Capital is optimistic about,

The rest will be taken abroad for investment.”

She shrugged and said with a smile, "Didn't you say that all countries in the world will have different levels of economic stimulus plans? In this case, as one of the barometers of the economy, housing prices will definitely rise sharply.

There are also other emerging industries, which should also perform well. When we invest, the profit margin should not be low.

In this way, we can not only expand our own business volume, but also prevent this part of funds from flowing into the domestic real estate market.

Moreover, with our role model, the new social wealth generated through economic development can also focus on more valuable entities, or foreign countries,

There are Hengli checks and balances in the industry, and financial diversion outside the industry. Although I don’t know how much impact it will have on the capital flow of the entire real estate market, but, "

She looked at Chen Yang, tilted her head, and said with a smile, "We can say, 'Give full play to the positive social role of the enterprise'!"

Boss Chen pursed his lips and nodded seriously, "It's absolutely fine!"

They have used all their resources to adjust the social and economic structure desperately. If this is not counted, then what is?

Is it easy for me!

At this time, Qin Yu on the screen also laughed and said,

"Ashan's suggestion is good. It can make profits in the short term, and balance our industrial structure in the long run, so as to promote the further development of Rainbow Group into a trinity consortium model of production, business, and integration. It's fine!"

Boss Chen narrowed his eyes slightly and glanced at her,

Didn't you see that I was moved, I had to spoil the atmosphere,

vulgar!

However, it seems that Rainbow Group's business scope is to do these things. Even if it is for oneself, it is necessary to balance the future industrial structure.

So, these are all business matters, huh? !

Make money!

Leaning on the back of the chair, he grabbed his teacup and took a sip of water. Boss Chen looked at Qin Yu and Huang Shan complacently, and said with a smile, "The last one."

Seeing the two women looking at him seriously, Chen Yang said, "Finance is the core of the modern economy, and almost all business activities are based on financial services.

Therefore, no matter which country in the world it is, the supervision of finance will definitely be gradually tightened.

This year is because of the subprime mortgage crisis, in order to cope with the situation, countries have to relax control, but,…”

Seeing Qin Yu and Huang Shan nodding, Chen Yang knew that they understood what he meant,

I didn’t say much later, I made a gesture casually, and said seriously, “We must be prepared to deal with the tightening of financial regulation at any time, especially the United States,”

As he spoke, he pointed to Qin Yu, "Mr. Yu, you have to take into account that under the financial holding group model, all businesses have to be split up, and the smaller the split, the better.

Commercial banks only do money market business and do not engage in self-operated investment.

Investment banks are honestly rooted in the capital market,

Although Goldman Sachs and Morgan Stanley are also about to develop commercial banking business, it does not mean that they will combine the two models, and they are still in a relatively independent state after all.

The same is true for fund companies, which set up corresponding fund entities according to different categories such as organizational form, investment direction, redemption restrictions, and degree of risk."

At the end, he opened his arms and drew a big circle, "All industries, including Hengli, including barley, including Zhanrui, even the Internet, cultural media,

All these companies, with equity as the link, reduce the proportion of direct shareholding through cross-shareholding, and are finally aggregated under the headquarters of Rainbow Financial Group, which is what Mr. Yu just said, the trinity of production, business, and finance. consortium model,

When I didn't break up all these industries, at least on the surface, most people would not think that we are a consortium, but independent economies that have nothing to do with each other! "

He said this, on the one hand, to prepare for the "Volcker Law" bill promulgated by the United States more than a year later, and on the other hand, to minimize the threat of the Rainbow Group in the eyes of everyone.

Modern society can no longer accommodate new consortiums, and even the old consortia are constantly being weakened. If the development of Rainbow Group is too high-profile, it is not a good thing.

More than a year ago, when he founded Damai Communications, he thought about expanding his business, recruiting enough people, and putting a talisman on himself,

Today, more than a year later, after being nourished by the financial crisis, he actually needs to work hard to hide himself well, so that he can barely get so much attention.

The world is really impermanent!

As for giving up development and lying flat to enjoy?

Ha ha,

Are you willing? !

Say it again, cough cough,

Don't we still have to contribute social responsibility? If we don't have the volume, how can we contribute!

On the screen, Qin Yu couldn't help shaking his head after recording the main points, "Oh, the inexplicable workload has increased again!"

Huang Shan also covered her forehead, "Headache!"

Zou Rong looked at this, and then at that, with her head tied, not daring to say anything,

Why is there a sense of déjà vu that it is irrelevant to be arranged by the leader, but has to be done?

Immediately afterwards, Huang Shan sighed, "What's even more troublesome is that you have to do it too. Otherwise, if you really have to wait a few years for the tightening of supervision, and then rush to respond, the loss will be huge!"

Qin Yu scratched his hair, then shook his head to smooth it out, let out a long breath, and looked at the camera, "Is there anything else?"

Boss Chen spread his hands and turned to look at Huang Shan.

Huang Shan also shook her head,

Zou Rong,

Well, she ignored.

Qin Yu pursed his lips and waved his hands at the camera, "That's it, thanks..."

At this moment, the mobile phone on the table rang suddenly, Qin Yu glanced at it, and couldn't help grinning to both sides,

Seeing her expression, Huang Shan stopped the operation she was about to interrupt, and watched Qin Yu answer the phone helplessly.

Qin Yu made a gesture and directly turned on the speakerphone.

Through the camera and the microphone, the content of her conversation was presented in front of the three of Chen Yang,

Unsurprisingly, the call was from Goldman Sachs,

And he is not alone, beside him, there is a senior executive from Morgan Stanley,

As for whether there are other people around, Chen Yang believes that there are,

It's as if they are all online on their own side, but they don't make a sound easily.

Communication went well,

Caihong Group has no intention of blocking the way, and the pursuit of Goldman Sachs and Morgan Stanley is also good for Caihong. Of course, it is happy to do things that go smoothly.

Goldman Sachs and Morgan Stanley have no problem with Rainbow's request at all.

It is just to block the mouths of many people, Caihong needs to pay a little commission, and at the same time hire these two top investment banks to serve as Caihong Group's M&A consultants,

So, all the best!

After hanging up the phone, Qin Yu waved his hand at the camera and said with a smile, "In the face of profits, the efficiency of capital will be unbelievably high, and they will take action today,

Boss, Rong Rong, Ah Shan, I'm going to make money, bye! "

The three of Chen Yang smiled and waved again, "Goodbye!"

So far, today's temporary emergency meeting called by Qin Yu has come to an end. At the same time, the Rainbow Group's action plan for the next ten yearsBuild high walls, accumulate food, and don't be king!

At one o'clock in the morning on September 15, New York time, Lehman Brothers announced that it had filed for bankruptcy protection. A few hours later, the U.S. stock market plummeted.

The earth is slowly turning, and when the stock market in the Eastern Hemisphere opens, it is already September 16th, Beijing time.

And until the global stock markets reacted, it would be the third day, that is, in the early morning of September 17,

The result that the whole world has been waiting for has finally come out.

Like the U.S. stocks, the Asia-Pacific stock markets fell sharply, among which Japan, Hong Kong, Taiwan, and South Korea all fell by more than 5%. The Australian stock market was hit by an earthquake. The Australian dollar opened weaker on the 16th, and the stock market closed down more than 1%. five,

And Moscow, Frankfurt, Paris, London, and finally back to New York,

Falling across the board, the world fell silent,

At a time when pessimism was unprecedented, Qin Yu led a group of financial elites, and with the cooperation of Barclays, Goldman Sachs, Morgan Stanley and other top peers, officially announced to the public that they would launch a privatization acquisition of Santander Bank!