Chapter 413： End cooperation
Far East, "Hurricane Rescue" has just been released.
"The scale of investment in this film is small."
In the conference room, Sean Tang, President of the Oriental Branch of Embassy Pictures, is presiding over the meeting: "The actor Liam Neeson and the heroine Amanda Seyfried have basically no influence here. The type of film has certain advantages and it is difficult to attract audiences to the theater."
Liu Mingwen, who is in charge of the marketing business of the branch, said: "The main reason is that the publisher, China Film Group, has invested too little resources in the film."
Sean Tang is a Chinese who is familiar with the East, and often deals with the film department and company here, saying: "After all, this is a film with a production cost of only 20 million U.S. dollars. It would be nice to get a share of the film. It’s impossible for China Film Group to invest as much as it treats a large-scale production."
He has a headache: "The most important thing is that even if we invest in publicity, we are restricted."
Others are silent, because the nature of the company and the market system are here, and it can only operate under these objective conditions.
The relevant departments here have expressly stipulated that the film-introduced film can not be promoted casually, let alone advertised early. Only one month before the film is released, can the relevant publicity and promotion begin.
As the importing party, China Film Group has no restrictions in this regard, but China Film Group cannot invest too much in an ordinary imported film.
In addition, the scale of this market is limited, and Embassy Pictures will not invest too much publicity budget.
Like those super blockbuster films such as "Spider-Man", the total investment in global announcements is not much less than the production budget. If they are allocated to the Eastern market, there are millions of dollars in funding.
Millions of dollars can already do a lot of articles here.
But the propaganda budget of "Hurricane Rescue" in the East is only a few hundred thousand dollars.
This is because the company’s owner Ronan Anderson attaches great importance to the Oriental market and has increased some investment. Otherwise, with the size of the Oriental market, tens of thousands of dollars would be good.
Sean Tang said at this time: "Although we can now promote, but with the funds in our hands, we can't do much." He directly asked, "Do you have any good solutions?"
"Do a roadshow."
"A few oriental stars, please recommend."
"Didn't we cooperate with Director Zhang? Let him be recommended by an interview."
Many people talked about their own ideas, and Sean Tang also made corresponding arrangements based on the actual situation, such as reporting to the head office and asking the head office to invite Director Zhang to talk more about "Hurricane Rescue" in front of the Eastern media.
It just so happens that "Hero" will be released in twenty days, and Director Zhang is also a popular figure now.
Liu Mingwen, who is in charge of the marketing business, said: "I have an idea."
"Talk about it." Sean Tang looked at him.
Liu Mingwen tweeted the glasses and said: "I remember that the North American media have recently published many reports on missing girls. We can make a fuss about this."
Sean Tang frowned: "Mingwen, are you going to make a fuss about the missing girl here? You should know better than me, this may bring extremely serious consequences."
"You misunderstood what I meant." Liu Mingwen quickly explained: "What I mean is that by publishing reports on similar Western cases through the media, it can be used for publicity in conjunction with film screenings without breaking certain taboos."
Sean Tang thought about it for a while and said, "Pay attention to the method."
Liu Mingwen nodded: "I understand."
Many people in China now think that the moon in foreign countries, especially in the West, is rounder and that everything in the West is good. News and public opinion have been correcting this aspect. Some reports that can cooperate with the film to expose the dark side of Western society will certainly not be affected by relevant departments. Make things difficult.
There are many ways and methods to do movie promotion here.
After the meeting was over, Liu Mingwen quickly had a plan. After receiving appropriate financial support, he immediately began specific operations.
Soon, many media here appeared some promotional articles about the afterthought of "Hurricane Rescue", and these articles were not just about movies, but also told some western society from the perspective of witnesses. reality.
"When I watched the movie "Hurricane Rescue", there was a chill behind my back, because everything in this was too much like something I had encountered before."
"At that time, I was still studying in the U.S., and classes ended at night. It was about 9 to 10 o'clock. Many students were walking from the classroom to the parking lot. There were not many people attending evening classes. A Korean girl, stockings, yellow Hair, high heels, and walking on the road with a brand-name bag, when a van parked under a tree suddenly started and stopped next to the Korean girl, a black man started to drag the Korean girl into the car without telling what to do. The Korean girl was struggling to call for help. At this time, an international student riding a bicycle saw that he immediately pressed the school's alarm post. The police light came on. The black man pushed the Korean girl to the ground and drove away. We all knew about this the next day. one thing."
"Imagine, what if a woman is kidnapped under such circumstances? What if she is not seen? What if she is kidnapped by someone?"
"I saw a lot of similar news in the United States at that time. There was a report that a man accompanied his daughter to buy clothes, and the daughter went to the fitting room to try on clothes. No one expected to show up again. After that, the man called the police and the surveillance could not find out Criminals and missing daughters. Many years later, the man was traveling on an island in the Caribbean Sea. Among the prostitutes on the street, a woman hugged the man. The man discovered that this woman was his long-lost daughter..."
"Don't think that "Hurricane Rescue" is because the movie needs to deliberately create some dark existence. Many people who have lived in the West know that some reality is darker than the movie.
Soon, the data of the Oriental market also came into Ronan's hands.
In the first week of the show in the East, "Hurricane Rescue" received 13.2 million soft sister coins at the box office.
This number does not seem to be much, especially compared to the first week of box office of hundreds of millions of soft sister coins after more than a decade, it seems a bit shabby.
But the total number of screens in the East today is only more than 1,500 yuan, which is not even a fraction of a dozen years later.
And in the entire 2002, this was also the first week of good results in films introduced to the Oriental market, second only to "League of the Rings", "Harry Potter and the Sorcerer's Stone" and "Attack of the Clones".
Its first week of box office even surpassed the epic war masterpiece "The Wind Whisperer" starring the old friend of the Eastern people Nicholas Cage.
The Oriental Branch of Embassy Pictures sent an estimate based on the market and other feedbacks. The total box office of "Hurricane Rescue" may be between US$5 million and US$6 million.
Although Ronan didn't expect much money from the film over there, compared to the investment, 13% of the box office share was still profitable.
After the Thanksgiving holiday weekend, the North American box office of "Hurricane Rescue" successfully exceeded 100 million U.S. dollars, and the global box office was also approaching 200 million U.S. dollars.
When it enters December, the film will appear on the market in more than 70 countries and regions.
In addition, "Hurricane Rescue" also has some negative effects.
As the final villain of the film was set to be an Arab, it was unanimously criticized by the Arab media. No Arab country introduced "Hurricane Rescue", even the Emirate of Abu Dhabi, which has the most open attitude towards movies.
The cooperation between Shahai Entertainment and the Arabs has also come to an end.
To describe it in the words of some media: Ronan Anderson, a reactionary disguised as a good friend of the Arabs, finally revealed his evil nature!
But after 9/11, are the villains in Hollywood movies more popular than the Arabs?
The market determines the production strategy of the film company. Since the audience needs it, the film company must meet the needs of the vast majority of audiences.
As for the Arabs...
Perhaps some people in the East in this era will have the views of Arab brothers, but as the information becomes more open in the following years, most people know how the relationship between countries is as simple as in news reports, and there is this view. People of, perhaps all maintain a beautiful innocence.
The U.S. imperialism supports Israel in obtaining benefits in the Middle East. As a major power in the East, which side should it favor?
Things about the five rogue countries have never been simple.
Any proposal to cancel the one-vote veto power of the five rogue states will be vetoed by the five rogue states.
There has never been such a joke before. Ukraine proposed a motion to the Security Council to cancel Russia's one-vote veto, but it was rejected by Russia.
The villains in Hollywood movies are all set according to the current market needs. For a commercial blockbuster to sell well, the villain’s identity is very important.
If the number one villain is set to be a black man, there will be quite a lot of trouble.
In the follow-up films of Embassy Pictures, there will definitely be Arabs as villains, so after receiving protests from Arabs such as Abu Dhabi, Ronan did not take it seriously.
However, when private investors in Abu Dhabi asked to settle the investment in "Fatal Bend" and end the cooperation with Shahai Entertainment, Ronan was more conscientious.
After a series of settlements in compliance with the contract and Hollywood calculations, those Arab investors received a total of US$20 million in investment and US$6.24 million in profits from "Fatal Corner".
In any case, Arab funds played an extremely important role in the early development of Relativity Entertainment.
Relativity Entertainment thus ended all cooperation with Arabs.
This is not without regret, after all, some investors are missing.
But Scott Swift immediately went to Israel with "Hurricane Rescue" and the long-term cooperation agreement between Pacific Film Foundation and Shahai Entertainment, and used the performance in the actual film to attract investment to the Jews.
Any mature enterprise or commercial foundation will not have any psychological barriers in this regard.
Ronan then came to the crew of "Lost in Tokyo" who was about to head to the island country.
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"The scale of investment in this film is small."
In the conference room, Sean Tang, President of the Oriental Branch of Embassy Pictures, is presiding over the meeting: "The actor Liam Neeson and the heroine Amanda Seyfried have basically no influence here. The type of film has certain advantages and it is difficult to attract audiences to the theater."
Liu Mingwen, who is in charge of the marketing business of the branch, said: "The main reason is that the publisher, China Film Group, has invested too little resources in the film."
Sean Tang is a Chinese who is familiar with the East, and often deals with the film department and company here, saying: "After all, this is a film with a production cost of only 20 million U.S. dollars. It would be nice to get a share of the film. It’s impossible for China Film Group to invest as much as it treats a large-scale production."
He has a headache: "The most important thing is that even if we invest in publicity, we are restricted."
Others are silent, because the nature of the company and the market system are here, and it can only operate under these objective conditions.
The relevant departments here have expressly stipulated that the film-introduced film can not be promoted casually, let alone advertised early. Only one month before the film is released, can the relevant publicity and promotion begin.
As the importing party, China Film Group has no restrictions in this regard, but China Film Group cannot invest too much in an ordinary imported film.
In addition, the scale of this market is limited, and Embassy Pictures will not invest too much publicity budget.
Like those super blockbuster films such as "Spider-Man", the total investment in global announcements is not much less than the production budget. If they are allocated to the Eastern market, there are millions of dollars in funding.
Millions of dollars can already do a lot of articles here.
But the propaganda budget of "Hurricane Rescue" in the East is only a few hundred thousand dollars.
This is because the company’s owner Ronan Anderson attaches great importance to the Oriental market and has increased some investment. Otherwise, with the size of the Oriental market, tens of thousands of dollars would be good.
Sean Tang said at this time: "Although we can now promote, but with the funds in our hands, we can't do much." He directly asked, "Do you have any good solutions?"
"Do a roadshow."
"A few oriental stars, please recommend."
"Didn't we cooperate with Director Zhang? Let him be recommended by an interview."
Many people talked about their own ideas, and Sean Tang also made corresponding arrangements based on the actual situation, such as reporting to the head office and asking the head office to invite Director Zhang to talk more about "Hurricane Rescue" in front of the Eastern media.
It just so happens that "Hero" will be released in twenty days, and Director Zhang is also a popular figure now.
Liu Mingwen, who is in charge of the marketing business, said: "I have an idea."
"Talk about it." Sean Tang looked at him.
Liu Mingwen tweeted the glasses and said: "I remember that the North American media have recently published many reports on missing girls. We can make a fuss about this."
Sean Tang frowned: "Mingwen, are you going to make a fuss about the missing girl here? You should know better than me, this may bring extremely serious consequences."
"You misunderstood what I meant." Liu Mingwen quickly explained: "What I mean is that by publishing reports on similar Western cases through the media, it can be used for publicity in conjunction with film screenings without breaking certain taboos."
Sean Tang thought about it for a while and said, "Pay attention to the method."
Liu Mingwen nodded: "I understand."
Many people in China now think that the moon in foreign countries, especially in the West, is rounder and that everything in the West is good. News and public opinion have been correcting this aspect. Some reports that can cooperate with the film to expose the dark side of Western society will certainly not be affected by relevant departments. Make things difficult.
There are many ways and methods to do movie promotion here.
After the meeting was over, Liu Mingwen quickly had a plan. After receiving appropriate financial support, he immediately began specific operations.
Soon, many media here appeared some promotional articles about the afterthought of "Hurricane Rescue", and these articles were not just about movies, but also told some western society from the perspective of witnesses. reality.
"When I watched the movie "Hurricane Rescue", there was a chill behind my back, because everything in this was too much like something I had encountered before."
"At that time, I was still studying in the U.S., and classes ended at night. It was about 9 to 10 o'clock. Many students were walking from the classroom to the parking lot. There were not many people attending evening classes. A Korean girl, stockings, yellow Hair, high heels, and walking on the road with a brand-name bag, when a van parked under a tree suddenly started and stopped next to the Korean girl, a black man started to drag the Korean girl into the car without telling what to do. The Korean girl was struggling to call for help. At this time, an international student riding a bicycle saw that he immediately pressed the school's alarm post. The police light came on. The black man pushed the Korean girl to the ground and drove away. We all knew about this the next day. one thing."
"Imagine, what if a woman is kidnapped under such circumstances? What if she is not seen? What if she is kidnapped by someone?"
"I saw a lot of similar news in the United States at that time. There was a report that a man accompanied his daughter to buy clothes, and the daughter went to the fitting room to try on clothes. No one expected to show up again. After that, the man called the police and the surveillance could not find out Criminals and missing daughters. Many years later, the man was traveling on an island in the Caribbean Sea. Among the prostitutes on the street, a woman hugged the man. The man discovered that this woman was his long-lost daughter..."
"Don't think that "Hurricane Rescue" is because the movie needs to deliberately create some dark existence. Many people who have lived in the West know that some reality is darker than the movie.
Soon, the data of the Oriental market also came into Ronan's hands.
In the first week of the show in the East, "Hurricane Rescue" received 13.2 million soft sister coins at the box office.
This number does not seem to be much, especially compared to the first week of box office of hundreds of millions of soft sister coins after more than a decade, it seems a bit shabby.
But the total number of screens in the East today is only more than 1,500 yuan, which is not even a fraction of a dozen years later.
And in the entire 2002, this was also the first week of good results in films introduced to the Oriental market, second only to "League of the Rings", "Harry Potter and the Sorcerer's Stone" and "Attack of the Clones".
Its first week of box office even surpassed the epic war masterpiece "The Wind Whisperer" starring the old friend of the Eastern people Nicholas Cage.
The Oriental Branch of Embassy Pictures sent an estimate based on the market and other feedbacks. The total box office of "Hurricane Rescue" may be between US$5 million and US$6 million.
Although Ronan didn't expect much money from the film over there, compared to the investment, 13% of the box office share was still profitable.
After the Thanksgiving holiday weekend, the North American box office of "Hurricane Rescue" successfully exceeded 100 million U.S. dollars, and the global box office was also approaching 200 million U.S. dollars.
When it enters December, the film will appear on the market in more than 70 countries and regions.
In addition, "Hurricane Rescue" also has some negative effects.
As the final villain of the film was set to be an Arab, it was unanimously criticized by the Arab media. No Arab country introduced "Hurricane Rescue", even the Emirate of Abu Dhabi, which has the most open attitude towards movies.
The cooperation between Shahai Entertainment and the Arabs has also come to an end.
To describe it in the words of some media: Ronan Anderson, a reactionary disguised as a good friend of the Arabs, finally revealed his evil nature!
But after 9/11, are the villains in Hollywood movies more popular than the Arabs?
The market determines the production strategy of the film company. Since the audience needs it, the film company must meet the needs of the vast majority of audiences.
As for the Arabs...
Perhaps some people in the East in this era will have the views of Arab brothers, but as the information becomes more open in the following years, most people know how the relationship between countries is as simple as in news reports, and there is this view. People of, perhaps all maintain a beautiful innocence.
The U.S. imperialism supports Israel in obtaining benefits in the Middle East. As a major power in the East, which side should it favor?
Things about the five rogue countries have never been simple.
Any proposal to cancel the one-vote veto power of the five rogue states will be vetoed by the five rogue states.
There has never been such a joke before. Ukraine proposed a motion to the Security Council to cancel Russia's one-vote veto, but it was rejected by Russia.
The villains in Hollywood movies are all set according to the current market needs. For a commercial blockbuster to sell well, the villain’s identity is very important.
If the number one villain is set to be a black man, there will be quite a lot of trouble.
In the follow-up films of Embassy Pictures, there will definitely be Arabs as villains, so after receiving protests from Arabs such as Abu Dhabi, Ronan did not take it seriously.
However, when private investors in Abu Dhabi asked to settle the investment in "Fatal Bend" and end the cooperation with Shahai Entertainment, Ronan was more conscientious.
After a series of settlements in compliance with the contract and Hollywood calculations, those Arab investors received a total of US$20 million in investment and US$6.24 million in profits from "Fatal Corner".
In any case, Arab funds played an extremely important role in the early development of Relativity Entertainment.
Relativity Entertainment thus ended all cooperation with Arabs.
This is not without regret, after all, some investors are missing.
But Scott Swift immediately went to Israel with "Hurricane Rescue" and the long-term cooperation agreement between Pacific Film Foundation and Shahai Entertainment, and used the performance in the actual film to attract investment to the Jews.
Any mature enterprise or commercial foundation will not have any psychological barriers in this regard.
Ronan then came to the crew of "Lost in Tokyo" who was about to head to the island country.
https://
Genius remembers this site address in one second:. Mobile version reading URL:
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