Chapter 539： Precise positioning
For Ronan today, youth is a thing of the past, so he knows that he can't use his own point of view to look at the success or failure of "Mean Girl", this is not for him at all.
Youth campus-themed movies have something in common with plasma horror movies. Most of them are bad movies, and good movies are rare.
Facing the audience of this subject, "Mean Girl" does not need to be compared with classic Hollywood movies, it only needs to be superior in the same genre.
It can even be said that some of the good films of youth genre and plasma horror films are often found from short ones.
Therefore, in the comments after the screening, there was a sentence that appropriately reflected the market reaction of "Mean Girl".
"The best youth campus movie this year!"
Although the reputation of the film is not very good, it has an advantage in the same type.
In emaScore's survey statistics, audiences over 22 years old have very general comments on this film.
"The character setting is simple and rude, without thinking. The story is too routine and not new."
"Wasting time, very bad film."
"This film is really boring, don't the young people nowadays have no brains?"
Older people use their own eyes to judge teenagers, and they often see all kinds of brain damage and weirdness. In fact, everyone has such a stage, and young people in reality are often more boring and boring than in movies. moron.
For example, who would have thought that someone could try to be stupid in that way.
For example, there is a teacher whose nickname is "Little Toad", and his boring classmates learn to use the name of "Toad" in class.
For example, a classmate who wants to skip class to go online, asks his deskmate and iron child to find a reason to ask for leave from the class teacher. When the class teacher comes, the same table stands up and reports: his grandma is dead! As a result, the classmates had to escape the class for one morning and had to be turned into two days. A few weeks later, when the classmate's grandmother came to the school to deliver food in exchange for a meal ticket, the head teacher she saw almost fainted and was so angry!
Before the age of 20, many people have done brain damage intentionally or unintentionally, I am afraid I can't count how many.
Ronan still remembers that when a female biology teacher named Jiao introduced herself for the first time, the boys in the class burst into laughter and were dragged to the playground by the director of the teaching department to run laps...
The head teacher moved and called the boys in the class for help. After moving, he found that only the outer skin of the thermos was intact, and the boxes containing the plates and bowls were full of debris.
Later, the school teacher moved and never asked students for help.
From this point of view, it should not be included in the brain-disabled matters, after all, they did a great thing for the students.
Young people can do stupid things, and can also be smart.
The grade director led a group of teachers to check the dormitory, rummaging through boxes and cabinets to remove pillows, what should I do if playing cards and no place to hide? The laundry tub was brought, and things were thrown inside, the smelly torn socks and the dirty rotten trousers were thrown on it, and the washing powder was sprinkled on it, and it was placed at the door. No one would look at it.
In the middle and second years, it was endless fun to fight with the dormitory, to fight with classmates, and to fight with the teacher even more.
But the cost of losing is terrible and often unbearable, because you have to call parents.
Probably in ancient and modern times, this is the teacher's biggest killer.
The middle two of the teenagers grew up, and when they looked back at these stupid things, they thought how could I be so stupid at the time?
But teenagers at this age would never look at it this way, they just think it’s cool.
Therefore, in the eyes of countless girls, "Mean Girl" is a veritable super cool movie.
In emaScore's on-site survey of theater audiences, audiences over 22 years old only gave "Mean Girl" an average "C+" score, while in the audience group under the age of 20, "Mean Girl" had an average score Up to "A"!
For girls of this age group, the average film score is "A+"!
"The kind that is well shot in the youth film, many techniques are used, lively and smart!"
"First of all, the heroine Amanda Seyfried is so beautiful that people can't help but like it. Second, it can teach girls something."
"This film made me fall in love with Amanda Seyfried, she is like a textured elf!"
"The girls in the school are so messy, how can we boys mix up in the future?"
"Very good youth movie."
"After watching "Mean Girl", I will focus on the heroine Amanda Seyfried, the daughter in "Hurricane Rescue", the most offensive daughter! Amanda Seyfried was not yet complete Long open, in this movie is really grown up, absolute tyrant! A girl with a dazzling appearance! I finally understand why the traffickers would kidnap her at the risk of being killed."
Last year, she was the most unpleasant daughter, but now she has grown up and has truly become a star.
"Hurricane Rescue 2" will start filming soon. This time it's Amanda Seyfried's turn to save Liam Neeson. She will be the most unprovoked daughter in the universe!
In fact, in "Hurricane Rescue", Liam Neeson is the absolute protagonist, and the supporting actress Amanda Seyfried is more like playing soy sauce.
But in the second part, Amanda Seyfried's role will be greatly increased, becoming a veritable heroine.
Ronan has already asked Mrs. Seyfried about this film. The contract was signed at that time. Of course, there is no problem with the return of Amanda Seyfried.
From "Hurricane Rescue", Ronan naturally thought of another Keanu Keyvis dog that could not be offended. "Quick Chase" seems to be an original movie, and he strives to get the script out and register the copyright this year. Then waited for Keanu Reeves to eat a burger on the street.
This alternative Hollywood star may be said to live a very free and easy life, or he may be said to live a very depressed life.
But there is nothing wrong. Keanu Keyves is a man of love and righteousness. In order to perfect his friend Tiger Chen, he does not hesitate to invest and star in a bad film.
Ronan once read a piece of news about "Quick Chase", because of Keanu Reeves's dog, his memory is quite deep.
Keanu Keeves chose to star in "Quick Chase" in the first place, also to help friends. The director of this film Chad Stalski was the stand-in for Keanu Reeves when filming the "The Matrix" series actor.
It’s also a good idea. The "Quick Hunting" series has become the only work that Keanu Reeves can get in the later period.
Of course, this kind of film polarization is inevitable.
But for those who like it, what kind of plot is needed for this kind of film is to make it refreshing! You want my dog's life, I want your dog's life!
As the saying goes, you kill my dog and I kill your family!
This also caters to the appetite of many movie fans in the Internet fast food era.
"Mean Girl" also caters to the needs of a large audience. The response is not very popular, but it is also very good in terms of box office data.
On the first day of its release in North America, the film won $11.87 million from 2,840 theaters.
At the same time, the twentieth-century Fox’s nautical masterpiece "Fighting the Sea", which was screened at the same time, put a dumb gun. This top Hollywood commercial production only got $8.05 million in the box office from 3,201 theaters in the first weekend and three days.
For a masterpiece whose production cost is close to 120 million US dollars, this is definitely not a good result.
Moreover, "Furious Sea" is not an original movie without any foundation, it is based on Patrick O'Brien's famous "Master and Commander: The Other Side of the World".
In the first-line adaptation of the film, such a poor first-day box office number can already put "Furious Sea Fighting" into the ranks of losers.
If the box office is not good on the first day, and you want to make a turnaround later, you need a very strong audience reputation as support.
The audience's reputation of "Furious Sea" is not bad. The average rating of emaScore theater audience is "A", which is quite rare for commercial films.
But some movies have good reputation and good quality, but the commercial response is mediocre.
There are many such films, the most typical one is "Shawshank's Redemption".
The turmoil surrounding the word-of-mouth and commerce of this film was really unclear for three days.
"Furious Sea" is unfortunate and has become this type. Regardless of Rotten Tomatoes, which does not have a particularly big impact on commercial films, one day after the film was released, the IMDB scored 7.7 points and the average score of emaScore theater audiences was "A". No matter how you look at the box office, there should be a big rebound.
However, on the second day of its release, the box office rebound of "Furious Sea" was less than 10% to $8.77 million.
Ronan gradually realized at this time that one of the reasons "Furious Sea Fighting" was in trouble might be that the audience was not well positioned.
This is not a purely commercial popcorn, nor a movie with profound practical significance. It is a nautical theme, and it is not as lively and interesting as "Pirates of the Caribbean", on the contrary it is a bit heavy.
For such a film, the investment is low and the effect cannot be produced, and the investment is high and it is difficult to recover the cost.
Twentieth Century Fox seems to be very superstitious about the appeal of Russell Crowe but the audience seems to be tired of this Oscar actor.
With its precise audience positioning, "Mean Girl" still firmly overwhelmed the "Furious Sea" on the second day of its release, and reported $12.88 million that day.
Therefore, after three days of the weekend, "Mean Girl" directly sat on the top of the box office champion for $32.11 million.
In second place is not the newly released "Frath of the Sea", the second week of the release of "Christmas Elf" broke out with amazing vitality, with a box office revenue of 26.32 million US dollars, ranked runner-up at the box office.
The newly opened "Fighting Sea" can only be ranked third. Compared with the huge investment, the first weekend box office was only 24.51 million US dollars.
Twentieth Century Fox did not give up on this, and has publicly announced that "Furious Sea" will participate in this Oscar competition.
Just when the weekend box office statistics were released, a figure from Wall Street quietly found Ronan.
Youth campus-themed movies have something in common with plasma horror movies. Most of them are bad movies, and good movies are rare.
Facing the audience of this subject, "Mean Girl" does not need to be compared with classic Hollywood movies, it only needs to be superior in the same genre.
It can even be said that some of the good films of youth genre and plasma horror films are often found from short ones.
Therefore, in the comments after the screening, there was a sentence that appropriately reflected the market reaction of "Mean Girl".
"The best youth campus movie this year!"
Although the reputation of the film is not very good, it has an advantage in the same type.
In emaScore's survey statistics, audiences over 22 years old have very general comments on this film.
"The character setting is simple and rude, without thinking. The story is too routine and not new."
"Wasting time, very bad film."
"This film is really boring, don't the young people nowadays have no brains?"
Older people use their own eyes to judge teenagers, and they often see all kinds of brain damage and weirdness. In fact, everyone has such a stage, and young people in reality are often more boring and boring than in movies. moron.
For example, who would have thought that someone could try to be stupid in that way.
For example, there is a teacher whose nickname is "Little Toad", and his boring classmates learn to use the name of "Toad" in class.
For example, a classmate who wants to skip class to go online, asks his deskmate and iron child to find a reason to ask for leave from the class teacher. When the class teacher comes, the same table stands up and reports: his grandma is dead! As a result, the classmates had to escape the class for one morning and had to be turned into two days. A few weeks later, when the classmate's grandmother came to the school to deliver food in exchange for a meal ticket, the head teacher she saw almost fainted and was so angry!
Before the age of 20, many people have done brain damage intentionally or unintentionally, I am afraid I can't count how many.
Ronan still remembers that when a female biology teacher named Jiao introduced herself for the first time, the boys in the class burst into laughter and were dragged to the playground by the director of the teaching department to run laps...
The head teacher moved and called the boys in the class for help. After moving, he found that only the outer skin of the thermos was intact, and the boxes containing the plates and bowls were full of debris.
Later, the school teacher moved and never asked students for help.
From this point of view, it should not be included in the brain-disabled matters, after all, they did a great thing for the students.
Young people can do stupid things, and can also be smart.
The grade director led a group of teachers to check the dormitory, rummaging through boxes and cabinets to remove pillows, what should I do if playing cards and no place to hide? The laundry tub was brought, and things were thrown inside, the smelly torn socks and the dirty rotten trousers were thrown on it, and the washing powder was sprinkled on it, and it was placed at the door. No one would look at it.
In the middle and second years, it was endless fun to fight with the dormitory, to fight with classmates, and to fight with the teacher even more.
But the cost of losing is terrible and often unbearable, because you have to call parents.
Probably in ancient and modern times, this is the teacher's biggest killer.
The middle two of the teenagers grew up, and when they looked back at these stupid things, they thought how could I be so stupid at the time?
But teenagers at this age would never look at it this way, they just think it’s cool.
Therefore, in the eyes of countless girls, "Mean Girl" is a veritable super cool movie.
In emaScore's on-site survey of theater audiences, audiences over 22 years old only gave "Mean Girl" an average "C+" score, while in the audience group under the age of 20, "Mean Girl" had an average score Up to "A"!
For girls of this age group, the average film score is "A+"!
"The kind that is well shot in the youth film, many techniques are used, lively and smart!"
"First of all, the heroine Amanda Seyfried is so beautiful that people can't help but like it. Second, it can teach girls something."
"This film made me fall in love with Amanda Seyfried, she is like a textured elf!"
"The girls in the school are so messy, how can we boys mix up in the future?"
"Very good youth movie."
"After watching "Mean Girl", I will focus on the heroine Amanda Seyfried, the daughter in "Hurricane Rescue", the most offensive daughter! Amanda Seyfried was not yet complete Long open, in this movie is really grown up, absolute tyrant! A girl with a dazzling appearance! I finally understand why the traffickers would kidnap her at the risk of being killed."
Last year, she was the most unpleasant daughter, but now she has grown up and has truly become a star.
"Hurricane Rescue 2" will start filming soon. This time it's Amanda Seyfried's turn to save Liam Neeson. She will be the most unprovoked daughter in the universe!
In fact, in "Hurricane Rescue", Liam Neeson is the absolute protagonist, and the supporting actress Amanda Seyfried is more like playing soy sauce.
But in the second part, Amanda Seyfried's role will be greatly increased, becoming a veritable heroine.
Ronan has already asked Mrs. Seyfried about this film. The contract was signed at that time. Of course, there is no problem with the return of Amanda Seyfried.
From "Hurricane Rescue", Ronan naturally thought of another Keanu Keyvis dog that could not be offended. "Quick Chase" seems to be an original movie, and he strives to get the script out and register the copyright this year. Then waited for Keanu Reeves to eat a burger on the street.
This alternative Hollywood star may be said to live a very free and easy life, or he may be said to live a very depressed life.
But there is nothing wrong. Keanu Keyves is a man of love and righteousness. In order to perfect his friend Tiger Chen, he does not hesitate to invest and star in a bad film.
Ronan once read a piece of news about "Quick Chase", because of Keanu Reeves's dog, his memory is quite deep.
Keanu Keeves chose to star in "Quick Chase" in the first place, also to help friends. The director of this film Chad Stalski was the stand-in for Keanu Reeves when filming the "The Matrix" series actor.
It’s also a good idea. The "Quick Hunting" series has become the only work that Keanu Reeves can get in the later period.
Of course, this kind of film polarization is inevitable.
But for those who like it, what kind of plot is needed for this kind of film is to make it refreshing! You want my dog's life, I want your dog's life!
As the saying goes, you kill my dog and I kill your family!
This also caters to the appetite of many movie fans in the Internet fast food era.
"Mean Girl" also caters to the needs of a large audience. The response is not very popular, but it is also very good in terms of box office data.
On the first day of its release in North America, the film won $11.87 million from 2,840 theaters.
At the same time, the twentieth-century Fox’s nautical masterpiece "Fighting the Sea", which was screened at the same time, put a dumb gun. This top Hollywood commercial production only got $8.05 million in the box office from 3,201 theaters in the first weekend and three days.
For a masterpiece whose production cost is close to 120 million US dollars, this is definitely not a good result.
Moreover, "Furious Sea" is not an original movie without any foundation, it is based on Patrick O'Brien's famous "Master and Commander: The Other Side of the World".
In the first-line adaptation of the film, such a poor first-day box office number can already put "Furious Sea Fighting" into the ranks of losers.
If the box office is not good on the first day, and you want to make a turnaround later, you need a very strong audience reputation as support.
The audience's reputation of "Furious Sea" is not bad. The average rating of emaScore theater audience is "A", which is quite rare for commercial films.
But some movies have good reputation and good quality, but the commercial response is mediocre.
There are many such films, the most typical one is "Shawshank's Redemption".
The turmoil surrounding the word-of-mouth and commerce of this film was really unclear for three days.
"Furious Sea" is unfortunate and has become this type. Regardless of Rotten Tomatoes, which does not have a particularly big impact on commercial films, one day after the film was released, the IMDB scored 7.7 points and the average score of emaScore theater audiences was "A". No matter how you look at the box office, there should be a big rebound.
However, on the second day of its release, the box office rebound of "Furious Sea" was less than 10% to $8.77 million.
Ronan gradually realized at this time that one of the reasons "Furious Sea Fighting" was in trouble might be that the audience was not well positioned.
This is not a purely commercial popcorn, nor a movie with profound practical significance. It is a nautical theme, and it is not as lively and interesting as "Pirates of the Caribbean", on the contrary it is a bit heavy.
For such a film, the investment is low and the effect cannot be produced, and the investment is high and it is difficult to recover the cost.
Twentieth Century Fox seems to be very superstitious about the appeal of Russell Crowe but the audience seems to be tired of this Oscar actor.
With its precise audience positioning, "Mean Girl" still firmly overwhelmed the "Furious Sea" on the second day of its release, and reported $12.88 million that day.
Therefore, after three days of the weekend, "Mean Girl" directly sat on the top of the box office champion for $32.11 million.
In second place is not the newly released "Frath of the Sea", the second week of the release of "Christmas Elf" broke out with amazing vitality, with a box office revenue of 26.32 million US dollars, ranked runner-up at the box office.
The newly opened "Fighting Sea" can only be ranked third. Compared with the huge investment, the first weekend box office was only 24.51 million US dollars.
Twentieth Century Fox did not give up on this, and has publicly announced that "Furious Sea" will participate in this Oscar competition.
Just when the weekend box office statistics were released, a figure from Wall Street quietly found Ronan.
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