Chapter 718: Huge reward

In order to compete for Roland Emmerich's new project, Ronan is not very clear about how the three companies are torn apart, but the 20th Century Fox finally became the big winner.

Due to the existence of competitors, Twentieth Century Fox made favorable conditions for Roland Emmerich. When "Ten Thousand Years Prehistory" was signed, the public production budget was as high as 150 million U.S. dollars, and it entered the top Hollywood production. Ranks.

Out of some worries, Warner Bros. finally chose to withdraw in the face of the favorable conditions and huge investment of 20th Century Fox.

Sony Columbia Pictures is more like a soy sauce maker. Since all the energy is put on the "Spider-Man" series, such a project can get the best, and it doesn't matter if you can't get it.

In addition, there are rumors in the 20th Century Fox that there are not very accurate rumors that the Fox production company is very interested in the adaptation of "Exodus" and seems to be discussing the possibility of adapting the film. Ridley Scott of The Kingdom of Heaven served as the director.

These news are unconfirmed, but they can be spread, indicating that 20th Century Fox does have intentions in this regard.

The intention becomes a movie, and no one knows how much time it will take.

However, after nearly half a year of negotiation, Shahai Entertainment's intention to cooperate with James Cameron finally fell into place.

On the first Monday of December, the Relativity Entertainment and James Cameron jointly convened a press conference in the main hall of the Relativity Building and officially announced the signing of the cooperation.

At the press conference, Ronan signed the contract with James Cameron on behalf of Relativity Entertainment.

After the signing ceremony, Relativity Entertainment announced that the total budget of the new project officially named "Avatar" will be as high as 500 million US dollars!

This figure stunned almost all the media reporters at the scene, and the press conference went viral.

In the interview session that followed, James Cameron was indeed a great director who knew the laws of Hollywood propaganda. He was completely unburdened: "As early as the 1980s, the prototype of this project appeared in my dream. In 1995 I drew the first relevant sketch."

While talking, the truck driver took out a blueprint that he did not know when he drew it. On it was a giant tree with a strange appearance, and something like dandelion seeds floating around. It looked like a flying angel and a handful. Small umbrella.

James Cameron continued the Hollywood director's usual "how many years ago I had a creative" routine: "In 1995, I wrote the first version of the script and drew the first sketch of the scene, but I realized a problem What I want to build is a whole new world, a world that has never appeared on earth. How can I achieve it?"

Including Ronan, hundreds of media reporters in the main hall of the Theory of Relativity Building are listening carefully to the words of the great director.

Most of the people here are veterans who have been engaged in the entertainment and media industry for many years. Although many people realize that this is nonsense because of the need for publicity, remember to be very careful for fear of missing a word.

Who makes the **** called James Cameron?

Don't talk nonsense, his daydreaming and dreaming here are all big news!

James Cameron is a technology madman and a typical commercial director. He has experienced the super big reversal of "Titanic" from low to high, and he knows the importance of publicity.

The signing ceremony means the beginning of the project, so that more people will remember the name "Avatar".

James Cameron is also eloquent: "In the process of shooting "Titanic", I realized how to create the world of my dreams. It requires top-level photography technology and CGI production standards. In the past few years, I have been preparing for new projects. I don’t want to repeat myself. In the last century, I wanted to shoot a movie with new CGI technology. At that time, there were many difficulties. Everyone told me that it could not be done. I waited for so many years. , And finally have the opportunity to make a movie with truly brand new CGI technology."

Without the reporter asking questions, James Cameron said a lot, and the reporter then fired on Ronan.

A reporter from the Los Angeles Times asked first: "Mr. Anderson, what prompted you to cooperate with Director Cameron and decided to invest a huge sum of US$500 million to make a movie?"

Ronan certainly would not tell him that the so-called total budget of US$500 million is not the production budget, but the total investment including various expenditures such as publicity and distribution.

Everything is for publicity needs.

In the marketing and promotion of a movie, there seems to be nothing to promote except the movie itself, but the movie itself can contain all aspects.

"Since "Titanic" became a global hit in 1997, the next film directed by James Cameron has made fans wait almost eagerly, including me."

As a qualified filmmaker, he must be nonsense when he needs it, and Ronan is no exception: "By chance, I saw director Cameron’s design of "Avatar". This... is a miracle."

Ronan said exaggeratedly, with a very real expression on his face: "This is a sci-fi movie. I think it is something most fans will like. The sci-fi movie wants to show things that we can't touch now, "Avatar" It's still a kind of prophecy. It will make you reflect on what we are doing now and what will happen in the future? This is one of the original intentions of my investment in "Avatar."

This 500 million dollar figure is really exciting, and the next reporter's goal is changed to James Cameron.

"Director Cameron, will the cost of 500 million US dollars be very stressful?" The blond female reporter asked sharply: "Your last film "Titanic" was a huge box office success. This one has a higher cost and results. Will it surpass "Titanic"?"

James Cameron’s pressure was not as great as imagined. After all, the total cost of "Titanic" was actually very high even with the production and distribution of the tape.

"The success of "Titanic" is indeed a satisfying thing, at the box office? It is really great." James Cameron did not say any more nonsense: "I don't think "Avatar" can break the "Titanic" "The box office record of ", my goal in making this movie is not to break anything, let alone I don’t think there will be any movies that exceed this record in the next few years."

He glanced at Ronan: "As long as "Avatar" can make investors make money, I feel very happy."

Ronan answered in due course: "I have confidence in this film. James Cameron’s artistic charm is universally recognized. I don’t think anyone will doubt his commercial value to the film. All aspects of this film are involved. It's complicated, and investment and box office are just part of it."

He laughed: "To be honest, I can't wait to look forward to the release of this film."

There was a burst of laughter in the hall.

The press conference ended successfully. In the afternoon, with the Internet as the starting place, news about the film appeared overwhelmingly on the old and new entertainment media.

James Cameron's new work, this alone, is attractive enough.

Ronan Anderson's investment, with a budget of 500 million US dollars, combined with this, shakes the United States easily.

Related news even spread overseas in only half a day. A "Terminator 2" and a "Titanic" have given James Cameron a large number of fans. Those who look forward to his new film, really There are too many.

The industry is equally eye-catching. On the one hand, this investment is extraordinary, and on the other hand, James Cameron’s new films often mean the maturity of new technologies.

Twentieth Century Fox, who collaborated with James Cameron on "Titanic", is very calm, because Twentieth Century Fox has had a personal experience. If you want to enjoy the dividends brought by James Cameron, you must first bear the comparison. Much more trouble.

Moreover, investing half a billion dollars in a film is really crazy.

There are many people waiting to see Ronan’s jokes. No producer can continue to succeed. Even Jerry Bruckheimer, who has succeeded for 20 years in the early 1980s, has encountered Waterloo like King Arthur this year. .

If "Avatar" fails, the momentum of the rapid development of Relativity Entertainment can be maintained, will it be weakened?

Don't all the mid-sized Hollywood development companies follow this path?

This time, Relativity Entertainment has attracted the attention of all Hollywood.

Although Ronan reached an early agreement with James Cameron, the negotiation between the two parties was quite difficult , especially when it came to benefit sharing.

According to the contract, Shahai Entertainment must first pay James Cameron a $8 million script copyright buyout fee and a $2 million project start-up bonus.

This part is not included in the remuneration of James Cameron in the crew, but paid by Shahai Entertainment separately.

James Cameron joined the crew as screenwriter, director and producer. The basic salary for the director alone is as high as 20 million US dollars.

The total compensation of screenwriters and producers is US$10 million.

In other words, James Cameron's total basic salary in the crew is 30 million US dollars.

Compared with Spielberg's pay in the first-line production, James Cameron's basic pay is not high, but the corresponding pay is higher in the later stage.

This is also the key to see-saw when Shahai Entertainment negotiates with James Cameron's agency team.

No one is an idiot, James Cameron is even more of a human spirit. His agency team is also the top level in Hollywood. Naturally, he understands that the focus of real income comes from the later period.

In the end, it fell on the contract. The three positions of screenwriter, director and producer were added together. James Cameron and his production team enjoyed a 20% share of the film’s North American box office. James Cameron personally Owns a 10% profit share for the four major peripheral products including TV and DVD.

If you want to hire top directors, especially James Cameron, the compensation needs to be calculated in units of 100 million.

(Extranet shows that the pre-tax income of James Cameron on "Avatar" is as high as 350 million U.S. dollars.)

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