Chapter 923: iron Man

The sun turned to the west, and the crowd on the lively Nokia Plaza gradually turned to the Nokia Theater. A long red carpet from the entrance of the theater passed through the square and spread to the outer road.

At the beginning, guests gradually walked onto the red carpet, the first to appear was the insiders of Relativity Entertainment.

Producers such as Ronan and Kevin Fitch, as well as senior executives of Marvel Entertainment such as Stan Lee and Avi Allard also rushed over.

In this era without heroes, there has always been no shortage of fictional images that people can worship. Hollywood comics heroes have stepped out of comic books to the big screen, and now Iron Man has finally flew to the big screen.

In the theater hall, Kevin Fitch looked at the scaled Iron Man model and said to Ronan, “I believe this will be the beginning of a new film era.”

Ronan slowly nodded. Although he didn't say anything, he hoped that a superhero movie era belonging to Marvel could begin today!

Many guests arrived one after another, and even Tom Cruise and Will Smith who were out of town also rushed over to cheer for Relativity Entertainment.

Ronan has always been the host, welcoming guests in the front hall, and at the same time showing the importance of "Iron Man"!

Tom Cruise and Will Smith each slap Ronan on the arm: "I wish you success."

When Jessica Felton came over, she whispered, “Don’t put too much pressure on yourself.”

As one of the top production level, she knows that this is a production plan that Ronan values ​​very much, and Relativity Entertainment has also invested heavily.

If you include the acquisition of Marvel Entertainment and the capital injection in the past few years, the total investment of Relativity Entertainment in the Marvel superhero movie program is estimated to reach 500 million US dollars.

This "Iron Man", including the production budget and announcement of investment, the total cost is as high as 270 million US dollars.

Ronan smiled and replied: "Don't worry, Jesse, you will succeed."

Jessica Felton nodded slightly, said nothing, and walked into the theater alone.

Talked to Kevin Fitch about the latest filming of "The Hulk", the big fat Harvey Weinstein came over.

"I watched your preview." When Harvey Weinstein faced Ronan with friendly smiles: "Great plan. Ronan, I wish you success."

Ronan shook hands with him: "Thank you."

Harvey Weinstein asked, "By the way, what happened to the "This Man From Earth" you bought?" He explained, "Richard Schainkeman also sold me, but The asking price was too high, I refused."

Ronan said directly: "This kind of film has no market in theaters. Embassy Pictures tried it. In late April, it was screened in five theaters for a week, and the box office... Well, it seems only more than 1,000 dollars. I want it. To pay back, we must rely on the offline market."

Harvey Weinstein is not surprised, this is in line with his judgment, and curiously asked: "How big is the offline market?"

Ronan smiled: "It's hard to tell."

In fact, Embassy Pictures made an estimate. Because the cost is as low as $50,000, people in the Internet department are asked to post posts on movie recommendation websites to speculate. If you rely on the operation of DVDs, it is estimated that there will be dozens of them this year. Million dollars in related income.

In any case, it will definitely not accompany Ben, and it can add a very stunting film copyright to the film library.

There was an endless stream of people, and Spielberg also came, but Jeff Katzenberg was unable to accept Ronan’s invitation because of a business trip to the East.

The market on the other side of the Pacific Ocean has attracted more and more attention, not just for relativity entertainment. Ronan heard that Jeff Kasenberg intends to cooperate with capital from the East to establish an animation studio at Oriental DreamWorks.

In the past two years, the film industry technology over there has made great progress. Even some special effects productions in Hollywood have also been outsourced to professional companies over there. This will become a trend in the future.

There have been countless films that have been criticized as fifty cents special effects. In fact, they are not particularly related to technology, and are more of a question of investment.

Special effects are burned out with money.

If you want to be magnificent and beautiful, you have to pay a lot of real money.

However, there is only one market for Oriental movies. The real operating channel basically depends on the theater box office.

There are few overseas markets, and the peripheral income is only a handful. Controlling the scale of investment has become a necessary option.

Fortunately, the market for oriental movies is getting bigger and bigger, and it has also created many movies that can create box office miracles by relying on a single market.

"Hi, Ronan."

Because the two sides have a relatively close cooperation for the time being, Warner Bros’ CEO Kevin Tesohala personally arrived and shook hands with Ronan: “I heard that your movie is amazing.”

Ronan smiled and said: “When it comes to shooting superhero movies, the theory of relativity and Marvel Entertainment have to ask Warner Bros. and DC Comics for more advice.”

Kevin Tesuhara deliberately asked: "Did you not accumulate enough experience on the "Batman" movie project?"

Ronan replied calmly: "DC comics are the forerunner, and Marvel Entertainment is just a latecomer."

Kevin Tesuhara glanced at the Iron Man model behind Ronan and said, "I wish you success."

"Thank you." Ronan shook hands with Charles Rowan next to him: "It's been a long time, what have you been up to lately."

Charles Rowan said: "Work with Zac to prepare "Watchmen."

Ronan nodded slightly: "The style of this comic is very suitable for Zach Schneider."

"Yes." Charles Rowan laughed: "Zach and the creators of DC comics have exactly the same ideas."

Ronan politely replied: "I wish you all success."

Robert Downey Jr. and Susan Downey walked over at this time, and Kevin Tesuhara and Charles Rowan went straight into the theater.

Finding a seat, Kevin Tesuhara asked: "Will this movie explode?"

Charles Rowan told the truth: "The audition response is very good, it is said that it is very entertaining, and..." He sighed: "It's still the problem. According to the exact information I got, this will be the theory of relativity entertainment. The beginning of a series of plans for hero movies."

There have been too many film screenings. As a direct competitor of Marvel Entertainment, Warner Bros. naturally received a lot of news. Kevin Tesuhara said: “Ronan Anderson and Relativity Entertainment intend to make Marvel still have copyright The superhero characters are placed in the same background and world view, and filming "Avengers"."

Charles Rowan said: “Yes, they have a long-term plan and very ambitious.”

Kevin Tesuhara asked: "Do you think this plan can be successful?"

“It’s hard to tell if it’s replaced by someone else.” Charles Rowan pointed to the entrance of the theater: “But with Ronan Anderson’s control, the chance of success increases by at least 50%.”

Kevin Tesuhara was silent for a moment, and said, "We are behind, and we must respond."

Charles Rowan reminded: "The filming of "The Dark Knight" has been completed. Although it is a joint venture with Shahai Entertainment, we have also invested a lot of money. Before the new DC superhero movie, we need to consider the response of this film. ."

Kevin Tesuhara asked directly: "Your suggestion?"

Charles Rowan said: "The dark style of "The Hour of War" is very suitable for dc, and "The Dark Knight" will be further darkened. Let's first look at the market response of "The Dark Knight" and then determine the style of the series..."

Kevin Tesuhara said the most worrying point: "But Christopher Nolan is a supporter of Ronan Anderson. I heard that the two of them have reached an agreement to cooperate on a new movie after "The Dark Knight." Science fiction movies."

"It's okay." Charles Rowan said: "I have found a suitable replacement."

Kevin Tesuhara asked: "You mean Zach Schneider? He...can do it?"

Charles Rowan lowered his voice and said, "There are two tests. The first is "Spartan Three Hundred Warriors", which is also released in this summer file, which is essentially a superhero movie based on comics. The second is "Watchmen." If these two films have a good reputation, Zach Schneider would be a suitable candidate."

Kevin Tesuhara thought for a while, and said, “Yes, let’s take a look at these movies including "Iron Man" first, and talk about how successful they can be."

In the front hall of the theater, Scarlett Johansson deliberately stayed at the end and accompanied Ronan into the theater.

"There is "Thor" in the plan, and there is "Captain America Scarlett Johansson took Ronan's arm: "Why is there no independent movie of mine?" "

Ronan said with a smile: "There will be, "Black Widow" independent film is already in the early planning. Don't forget, your role is very important, and it is an important person to connect all superheroes."

Scarlett Johansson leaned into his ear and said, "Wait for me after the premiere."

Ronan nodded slightly: "The old place."

The two entered the theater, Scarlett Johansson went to the first row and took a seat, Ronan came to Kevin Fitch and sat down.

The time was just right, the lights on the ceiling went out at the same time, and the big screen came on at this time, and the titles of Embassy Pictures and Marvel Entertainment appeared one after another.

Then, a black man in military uniform appeared on the screen.

The black actor Don Cheadle, who signed a long-term contract with Shahai Entertainment, played the Iron Patriot, but at this time it was Colonel Rod.

"Tony Stark, a dreamer, genius, and patriot, since his youth, as the son of the legendary weapon developer Howard Stark, with his cleverness, he quickly gained attention..."

The beginning of the film is about the protagonist’s personality. He is enthusiastic, bold, outgoing, smart, pushy, self-seeking, a playboy, plus another rich second-generation, he will be the focus of the crowd wherever he goes. , There is never a lack of femininity.