Chapter 1074: Who will pay

In 2008, the trend of economic slowdown in the United States became more and more obvious. The strategy of using the real estate industry and financial means to boost the nation's economy has begun to show various sequelae.

No matter how good the strategy is on the Washington side, Wall Street can make a facelift.

Since the end of last year, the early subprime housing credit crisis has erupted, and investors have begun to lose confidence in the value of mortgage securities, triggering a liquidity crisis.

Excessive borrowing under the slack signature tolerance standard also prompted a huge economic crisis to emerge from the US mortgage bubble.

Fannie and Freddie, who looked good in the past, are about to become explosive barrels.

In the eyes of very tall people like Ronan, although this explosive barrel only ignited the fuze temporarily, it could explode violently at any time.

Who can be responsible? Who will pay for this?

Of course, Wall Street has to borrow from the crisis to make money. Large companies like Relativity Entertainment will certainly not be taken advantage of, and the Washington authorities are not stupid.

Therefore, in the end, all Americans must pay the bill.

For the middle class in the United States, it is like a person sitting on a bucket of explosives, and the smallest hiccup must be avoided.

However, many of them are not very worried, because the Washington government and Wall Street experts are doing everything possible to fool them: the situation is very good, and the economic crisis will not happen!

Even if many people don't believe the experts, there is actually no good way. Too many people get into the big hole that Fannie and Freddie can't jump out of because of real estate problems.

When the Washington government was vigorously developing the real estate industry, they flicked with Fannie Mae, Freddie Mac and Wall Street, telling the middle class that a family is only warm.

When the real estate market turned into a quagmire, they not only took the lead in running away, but also stripped off the last clothing of the latter and plunged into the quagmire.

As an Internet company with sufficient user and business support, Netflix has not been greatly affected at present, and it is still thriving in the stock market.

After the overall market value exceeded 100 billion U.S. dollars in December, Netflix’s stock price continued to rise as the business of Netflix entered the Japanese and Korean markets in mid-January.

In less than a month, the market value of Netflix has risen from US$100 billion to US$110 billion.

Compared with the once almost pure streaming media company, Netflix, which now concentrates multiple businesses, can be said to be generally optimistic about its prospects.

Netflix develops steadily. As the parent company of Relativity Entertainment, it is more stable than Netflix.

Driven by Ronan, coupled with the already determined plan, internally prepared for a long time, with sufficient cash flow and appropriate response measures. In addition, in recent years, almost all of them have been taking the road of independent investment in production and distribution. The intricate relationship between guarantees and debts will not have much impact in the future.

Of course, the economic crisis is social in nature, and it is impossible to say that it has no impact.

In the past, Hollywood had a myth-in every economic crisis, Hollywood is a place where the storm cannot spread.

During the Great Depression of the 1930s, a quarter of Americans were unemployed. People still counted steel to watch the latest movies. People hid in movie theaters because they escaped the reality. The movie industry thrived, and Hollywood didn’t. It is thriving after being hit.

But the times have changed. Hollywood is no longer the Hollywood of the last century. Major production and distribution companies have become members of media groups, and media groups with complex industry revenues must not escape this. Financial turmoil.

What Ronan and Relativity Entertainment prepared is to minimize the negative impact.

As of mid-January 2008, Relativity Entertainment has held US$20 billion in reserves.

Compared with previous years, Ronan has been closely connected with Wall Street since Netflix went public, and he has learned more about Wall Street. Combined with his few memories, he has already lit the fuse and will explode at any time. There are also relevant considerations about the impact of the economic crisis on Hollywood and Wall Street.

One result is completely predictable. Wall Street Capital will inevitably withdraw from Hollywood in large numbers. The honeymoon cooperation period between the two parties ends. Many banks no longer invest in the high-risk film industry. Many Hollywood companies have to cut down some projects. Reduction also means underemployment, which will eventually be reflected in every class that makes up Hollywood.

Therefore, during the recent period, Robert Iger has been frequently traveling between Los Angeles and New York, contacting many investment institutions, and when Wall Street funds were fully withdrawn, he got what Relativity Entertainment wanted.

Hollywood’s current focus is not on Wall Street and the emerging economic crisis. The almost irreconcilable contradiction between the screenwriters’ union and the producer league is the most troublesome.

In the context of the screenwriter's strike, the Grammys and the Golden Globes have been suspended.

Both announced the winners directly through the press conference.

On the Grammys, Adele of Big Machine Records became one of the winners of this year, and one person took home three golden phonographs.

Taylor Swift is just the same as before, not particularly recruiting Grammys.

For the Golden Globe Awards, "Slumdog Millionaire" won the best drama film, and the Coen brothers won the best director for "Old Nowhere".

Somewhat unexpectedly, Rachel McAdams won the best actress in a drama category with "Sunshine Girl."

With the passage of time, the situation of this awards season has gradually become clear. The biggest competitor of "Slumdog Millionaire" is "Old Nowhere", a collaboration between Paramount Classics and Disney's Miramax.

The two films will compete fiercely for best director and best film.

On the actor award, the two young Indian actors of "Slumdog Millionaire" have no competitiveness at all, and Embassy Pictures did not apply for performance awards for them.

There are still many black actors in Hollywood waiting to win the Oscar for performance. The identity of the two Indian actors determines that their chance of winning the Oscar for performance is almost zero.

Uncle Hei hasn't got enough, the third brother wants to grab it, don't you squirt to death?

In terms of best actor, Daniel Day-Lewis has an obvious advantage. This famous Hollywood acting school seems to be ignorant of the world. He claims that all his energy is dedicated to acting and film art, but he is also a smart man.

Daniel Day-Lewis has moved to Los Angeles for temporary residence since the beginning of November, and he has not left once during this period, and is fully preparing for the Oscar public relations.

A person who only relies on performance and film art cannot get the three best actor statuettes.

In terms of best actress, as Rachel McAdams unexpectedly won the Golden Globe Award for Best Actress in a Drama Series, and entered the shortlist for Best Actress for the Screen Actors Guild Award, it seems that there is an impact on the best actress. Posture.

This is not impossible, after all, her biggest rival, Marion Cotillard, is a French actor.

Embassy Pictures also made appropriate adjustments based on the latest situation, and began to devote certain resources to Rachel McAdams.

"Sunshine Girl" is still released in North America, and its reputation has been maintained. The North American box office is trending steadily, with a total of US$151.28 million.

Perhaps it was a similar experience, and Rachel McAdams' performance was well received.

Although it is very difficult for the film to be nominated for Best Director and Best Picture Oscar due to the theme and three perspectives, Rachel McAdams has a certain hope to hit the performance awards.

And what hindered her from winning was not the three-views of the film, but her role in the film was a bit too beautiful.

Oscar has never liked actresses who are too dazzling.

Even with some adjustments, the public relations strategy of Embassy Pictures is still to give priority to guaranteeing "Slumdog Millionaire" before considering the issue of the best actress in "Sunshine Girl".

If you want to win, Rachel McAdams must also increase investment and think of ways.

According to news from the Embassy Pictures, the Australian actress has been very active since entering the awards season. As a female star who has fought countless bayonets from the bottom, Rachel McAdams is not easy.

There is also a best supporting actor that has something to do with relativity entertainment.

Because of the relationship between Shahai Entertainment and Warner Bros. and DC Comics for the "Dark Knight", the Oscar public relations of the best superhero movie in history, Relativity Entertainment also knows about it.

Warner Bros. declared the best supporting actor for Heath Ledger.

According to normal circumstances, there will be an extremely strong competitor-the supporting actor Javier Baden of "Old Nowhere".

People who have seen "Old Nowhere" are all to the killer who wears a regular mushroom head, carries a new weapon like a fire extinguisher, kills people like hemp but hates blood, ignores the laws of the world but adheres to his own principles, and is taciturn but "a promise". I was extremely impressed.

But the situation of this Oscar is very special. Javier Baden is not facing an ordinary competitor.

How can the living rob the dead? With a simple sympathy point, Javier Baden is about to fall behind, and Heath Ledger’s performance on the clown deserves to be wonderful and an Oscar for best supporting actor figure. On the previous page, Warner Bros. considered applying for an Oscar for Best Actor for Heath Ledger. If he could get this figurine, "The Dark Knight" would get rich returns.

However, after considering all aspects, the best supporting actor was finally selected.

After all, an award that can be thought of is better than simply getting a nomination.

The curtain of 2008 has been opened, and Relativity Entertainment has also started a brand new year. Movies are the main business and screening is the foundation of industrial operations.

After the successful 2007, Relativity Entertainment is not much different from last year. There are also nearly 20 movies that will be released in 2008, including "Avatar" and "Alice in Wonderland" such top Hollywood productions.

Determined by the relatively flat schedule in January, the opening movie of 2008 is still Uvi Bauer's masterpiece.

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