v8 Chapter 30: The prototype of Marvel Entertainment Empire (Part 1)

Michael Eisner. World Super Entertainment Empire, President of Disney Entertainment Group. In charge of this huge company with tens of billions of dollars in assets.

Disney started with cartoons, and the Mickey Mouse series is a household name all over the world. It can be said to be a cartoon for all ages. Animations that are not boring from the age of four to eighty. It should be said that this is a cartoon that has a very important position in the world like "Cat and Mouse".

And then Disney's princess series swept the world. Become the largest ip brand among girls under fourteen. The "Frozen" produced a few years ago pushed the already declining Disney Princess series to a new peak, and there are countless fans in the world.

In addition to animation, Disney's starting series, Disney also has a pivotal position in Hollywood movie production.

The world is talking about Hollywood blockbusters, but in fact most of the well-known Hollywood blockbuster films are produced by six major Hollywood studios. And Disney is one of them.

For example, the famous "Pirates of the Caribbean" series, and the world-renowned "Star Wars" series. In the previous life of Li Jie, the "Marvel Cinematic Universe" series should be added.

And other influential commercial blockbuster is too numerous to mention. In Hollywood, or the global entertainment market, Disney is at the top of the top echelon.

As the helm of this entertainment empire, Michael Eisner is generally very busy. Countless movie directors and actors are expecting his favor. As long as Disney's resources are slightly inclined, they can win a global star.

And what does such a big man come to find himself? Li Jie can basically guess with his toes. Michael Eisner is not the person of Jason Lee, but the identity of the owner of Marvel.

Just like Li Jie's previous life, Disney Group acquired Marvel Entertainment. As a businessman, Michael came to Li Jie's company for only one purpose, that is business.

The Marvel comics company originally founded by Li Jie was not in the eyes of Michael. A small company that makes comics, although it has real heroes as gimmicks. But that is just a gimmick, not something that can really be transformed into capital.

But many of the things that happened later didn't even understand Michael, a business veteran. The first is that Deadpool sued Aegis Bureau for a wave in the United States. But for Michael, this can only be regarded as lace news, and there is nothing.

But what happened afterwards was a bit weird.

Captain Steve Rogers sued the US government and the military and demanded a tens of billions of dollars in compensation.

Although the two parties finally settled privately, this lawsuit can be ranked as the most important lawsuit in the 21st world. This lawsuit exposes Captain Rogers' worth for the first time.

Although everyone previously knew that the name of Captain Rogers was a huge ip in itself, but few people really realized how much value is behind this ip.

Since then, countless people have stared at Captain Rogers, as well as Iron Man and Spider-Man, the super heroes with the highest ip value.

But the shocking thing happened. When no one had actually started to take action, Captain Rogers had entrusted his copyright and management rights to a small company: marvel.

At the same time, the deadpool who had made the city full of storms also transferred the copyright to marvel company. And the guy that everyone finds very difficult, Iron Man Tony Stark also transferred his copyright.

A small company has a large number of hot IPs in an instant. Just adding the IP of Captain Rogers, Iron Man, Deadpool, Spider-Man, Night Crawler, Night Watch Organization and Avengers Organization, some insiders have estimated that Jason Lee, a high school student who just graduated Comic companies like playing tickets now have more than 10 billion dollars in IP value.

Another giant in the world's entertainment industry is slowly rising.

According to the original trajectory, although this small company has many big IPs, it is just a rookie who has just set foot in the entertainment industry. Even if there are rumors that the boss Li Jie is behind the two super consortiums of the Osborne Group and the Stark Group. But the entertainment industry and the technology industry are still very different.

If Li Jie really wants to expand the reach and influence of marvel company to the world, then the three-dimensional manga on paper, that is, making a movie is a necessary process. Where is the world's most influential film shooting company? United States! Hollywood!

The commercials produced here can bring hundreds of billions of dollars in foreign exchange to the United States each year. Big companies that control distribution and production channels, such as Disney, don't take marvel in their eyes. Because in the end this young man always demands himself.

But there are always exceptions to all things. It's just that no one expected this accident to come so suddenly and so stiffly.

The Manchus attack New York, and Iron Man and the Avengers meet. After that, the aliens appeared, Captain Rogers repelled the enemy, and then the Red Hulk clashed in New York City.

Because of the appearance of aliens, this event pushed the popularity of all superheroes who participated in the event to the top.

Especially Captain Rogers, at the moment when American politicians, especially senior Washington officials, escaped collectively, the heroic attitude he stood up to contact with alien civilization left a deep impression on everyone.

The march that is now erupting in Washington protests the escape of the US president and dissatisfaction with Congress and the cabinet. What Captain Rogers did this time is arguably the only figure in the government who can handle it.

Regardless of whether the government likes it or not, this time he has to support him, otherwise there is no means to divert his attention.

The influence of Captain Rogers really began to expand, reaching a level that could be comparable to that of World War II, and even higher.

And in the battle of New York at the same time due to the efforts of a group of heroes (including the New York Volunteers) ~ www.novelhall.com ~ This city has not suffered much loss. The biggest loss occurred after the emergence of Red Hulk. He knew about twenty-five blocks, and the pot was about to be carried by the military.

So this time the "hero" is once again full of hostility, and more and more people are beginning to examine this social problem.

"The world needs heroes!" The slogan was called out.

As a businessman, especially a businessman in the entertainment industry, providing spiritual satisfaction to the people is a necessary condition for maintaining the company's development. If it is not good at grasping the preferences of the general public, then it cannot survive in the fierce entertainment circle.

So Michael came, and came Marvel. Come meet Li Jie. He felt he was sincere enough.

So when he saw the young man in front of him, he didn't talk much, but said straightforwardly: "Mr. Li, what kind of conditions can make you sell the marvel company?"

Li Jie glanced at the half-aged middle-aged man, who did he think he was? Marvel is a non-sales product. After that, Li Jie has a lot of uses!