Chapter 833: Active cooperation

【Rebirth from 06】【】

Not only will you follow suit, but you will simply go crazy!

When doing cultural promotion, Qin Yu's eyes are smeared, but when doing business planning,

Well, she's not good at this either,

But she also knows that anything that can arouse the interest of capital will definitely become popular in the world in the shortest possible time.

As for business planning, under Rainbow Group, the most indispensable thing is business talents!

over the phone,

Chen Yang gently wiped off the snow on Zou Rong's hat and shoulders, and smiled while holding the mobile phone with the other hand, "For those Europeans and Americans, it doesn't matter which country the Spring Festival is. What is the cultural significance in it? it doesn't matter,

The important thing is, is there something they want from an event? !

For ordinary citizens, whether it is an opportunity to watch a good show, a big scene, discounted products, carnival, or mysterious arts and customs from the East, they are all very attractive.

For capitalists and merchants, a grand event that will attract huge passenger flow and media attention will not be missed by a cultural tourism platform and economic drama.

For local politicians, a stage where they can show their support for racial equality, cultural diversity, and people-friendly charm is also rare, not to mention that they can use such a stage to win votes from East Asian voters.

What's more, such activities can also stimulate the economy. In the context of the financial crisis that has just passed, doesn't it appear to be of great significance and extraordinarily important? !

Even the European and American Chinese who are closely related to the Spring Festival, as well as our overseas agencies, are the direct beneficiaries of it.

You see, everyone can benefit from it. Why don't we hold such activities? !

As for how to fully promote it,”

Chen Yang reached out and hugged Zou Rong under his arms, looked at the white Qingshui River, and said with a soft smile,

"We just need to get started. When everyone sees the commercial power of a Spring Festival holiday, every beneficiary will encourage local relevant interest groups to hold their own local Spring Festival celebrations.

Just like Christmas in major cities in our country! "

Just a month ago, during the Christmas season, Chen Yang was still at home in Guangzhou, giving Zou Rong a popular science on how Christmas developed in China.

At that time, it occurred to him that there seemed to be some articles to do in it, but that day he was too busy to attend the year-end summary conference of creating the future, so he had to put work first, so he didn't go into it carefully.

Later, when he saw all the businesses on the street decorating lanterns and festoons to welcome the Spring Festival, he finally caught up with the last flash of inspiration.

I thought that since China can promote a Christmas to everyone through commercial activities, why can't the domestic Spring Festival be copied to foreign countries?

In fact, from this point in time, with the rapid development of China's economy, the world has paid more and more attention to the relationship with China,

As the most important festival in China, the Spring Festival has naturally become one of the means for local people to get closer to the Chinese people.

Every Spring Festival, local groups will look for corresponding institutions in China to celebrate this festival together.

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【Rebirth from 06】【】

At the beginning, this kind of holiday celebration held to promote friendship was only held behind closed doors in a small area, and there was no communication between various groups, let alone a large-scale celebration.

But as more and more people benefited from it, they finally opened their minds,

Cultural groups, educational groups, business groups, ... all the way to the political groups, have integrated their respective celebrations,

So ten years later, the Spring Festival in many places has developed into a grand celebration that is not inferior to local festivals.

In some places, the Spring Festival is even designated as a local legal holiday, because it can reap great political and commercial benefits from it.

Just as Qin Yu said, promoting the Spring Festival to the entire United States, and even the entire Europe and the United States, even with the strength of the Rainbow Group, it is tantamount to being overwhelmed.

However, it is easy to hold a comprehensive large-scale commercial celebration with the theme of the Spring Festival.

Just like the first Double 11, the e-commerce shopping festival with only 27 merchants participating in it ignited the e-commerce carnival profiteering for more than ten consecutive years.

Now Chen Yang wants to ignite this introduction, so that all groups in Europe and the United States can see the benefits contained in such a large-scale festival.

At this time, it doesn't matter what the festival is, what is important is that it can provide a stage.

But for ordinary people in China, that is another feeling.

Think about it, in the 1990s, we were still proud of going abroad,

In a blink of an eye, the Spring Festival is being celebrated all over the world!

Is there a small boost of national pride? !

If that's not enough,

When more and more traditional cultures are loved and pursued by foreigners,

so what? !

This is what Chen Yang wanted,

As long as the domestic people understand that foreigners are human beings, foreign goods are just a piece of goods, not much more noble than domestic products, and even inferior to us in some aspects,

At that time, the national pride that has been suppressed for more than 20 years will surely burst out like a volcano.

After that, whether it is cultural self-confidence or the rise of domestic products, it is a matter of course.

In this way, Chen Yang's goal was achieved.

over the phone,

Through Chen Yang's tirade, Qin Yu also understood the boss's intentions, took a deep breath immediately, and said with a soft smile, "You're taking a long time to catch big fish, I understand, although we don't have the ability to promote the Spring Festival to the whole of Europe and America , but there is still no problem in holding a few grand celebrations, "

After a pause, she smiled meaningfully again,

"Perhaps, it's time for me to acquire a few media and celebration companies. Maybe these activities will not only cost us our own money, but also make a small profit."

For Qin Yu today, a small profit is probably hundreds of millions of dollars.

But it seems to be a matter of course for the huge market of cultural celebrations.



After talking about the matter and confirming that Boss Chen had no other plans, Qin Yu hung up the phone decisively.

She held the phone and pondered for two seconds, kicked her foot on the ground, the seat turned to the desk, and then pressed a button on the desk phone, "Alice, come in."

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【Rebirth from 06】【】

Soon, a blond woman in formal attire with her hair tied behind her head pushed open the door and walked in quickly.

Qin Yu leaned on the back of the chair, looked at her and said, "Go to contact the advertiser now and buy all the advertising screens in Times Square, from now to tomorrow, no, all the hours at six o'clock in the morning the day after tomorrow."

Without even asking, Alice immediately opened the notepad she carried with her to record,

Although there are only more than 30 hours, the advertising fee is probably an astronomical amount. For most people, this amount needs to be taken seriously.

Unfortunately, her boss is one of the very few people on this planet who doesn't take this figure seriously.

So, she just needs to carry it out carefully.

After the recording was completed, Alice raised her head and asked, "Ma'am, who should I ask for the playback content?"

Qin Yu rolled his eyes slightly, looked at her and grinned, "I will send it to you in ten minutes."

Alice nodded immediately, "Understood."

After speaking, he turned and left.

She is one of Qin Yu's more than a dozen secretaries here, and she knows the boss's work habits very well, don't talk too much, let alone meddlesome, as long as she executes the tasks well.

Seeing Alice going out, Qin Yu turned on the computer and let out a sigh of relief, "How are you going to do the PPT? It's been too long and I forgot.

Oh, by the way, create a new one first, and then, um, find a base map, and I’ll just draw one myself..."

A few minutes later, Qin Yu lightly tapped the button, and an animation with the same base map and similar content began to play on the computer desktop.

"Barley wishes all Chinese people around the world a happy Chinese New Year!"

"Da Jiang wishes Chinese people all over the world a happy Spring Festival!"

"Xiao Yu wishes Ah Shan a happy Chinese New Year!"

"Ashan wishes Yangyang a happy Chinese New Year!"

"Yangyang wishes Xiaoyu a happy Spring Festival!"



When it was over, she murmured twice, "I have to ask Ah Shan for reimbursement later, it's a lot of money, I can buy coffee and drink it in my next life..."



Hearing Dudu's blind voice on the phone, Chen Yang curled his lips, locked the phone and put it in his pocket, then dragged Zou Rong back, completely unaware of what Qin Yu was doing on the other side of the world.

What he's thinking now is, is it the first time to go to the old man's family for a New Year's reunion, will he get drunk after only drinking three taels, or will he get drunk after drinking four taels?

Anyway, if it can't be a catty, then I'm really drunk!



At the same time, in Beijin, in an ordinary four-story building, there is an equally ordinary office,

Liu Guojiang took off the earphones he had been wearing for a long time, couldn't help but rubbed his ears, turned his head to his colleague Ning Zhanfeng and said, "Old Ning, edit this recording immediately, pick out useful things and send them up."

"clear,"

Ning Zhanfeng immediately started the software on the computer and started editing.

After a while, he smiled and said, "I found that this guy has a lot of fantastic ideas. Since we started following him, various ideas have emerged. You said that if we buy a batch of goods in advance, we will be able to buy them in advance." Can they make a lot of money by selling them at the Spring Festival event?"

Liu Guojiang glanced at him, pouted his lips and said, "You are only promising at this point, if you really want to make money, all right, get some inside information, go to the stock market for a while, and you will be a billionaire."

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【Rebirth from 06】【】

Ning Zhanfeng turned his head and gave him a blank stare, "Then I can send you the performance, you go to the jail and give me food, right?"

"It's good to know,"

Liu Guojiang stretched his waist and said lazily, "Don't think about making money in our business, or you will be finished sooner or later."

After a pause, he didn't want to talk about it, so he changed the subject and said with a soft smile, "Hey, Lao Ning, tell me, why didn't anyone think of it before, and use the Spring Festival as a promotional event?"

"Hmph, this is not a simple promotion,"

Ning Zhanfeng raised his chin slightly, pointed to the audio being edited, turned his head to look at him and said, "Didn't you hear that, there are culture, tourism, business, and even politics in it, so many elements."

Then he sighed softly, "Heh, if you want to say that no one thought of it before, it's not necessarily true. It's just how to put it. First of all, if you have this idea, let people know it, right?"

Liu Guojiang pursed his lips and nodded in agreement, "That's the reason. For small characters like us, it's useless even if we come up with a shocking plan. No one cares!"

"That's not true,"

Ning Zhanfeng said with a smile, "But it's different for a big man. It's good to fart, and it must be taken seriously, let alone that kind of grand strategy.

So, it's useless if you think about it, you have to find a way to implement it. "

"Well, that's right,"

Liu Guojiang nodded, and then asked, "If there is the first, then there is the second. What is the second?"

"The second is the size of the capital,"

Ning Zhanfeng raised his hand and gestured for counting money, and said with a smile, "You have a Mozambique Spring Festival celebration, can it compare with the New York celebration?"

"Hehehehe,"

When Liu Guojiang heard it, he couldn't help giggling, "Don't look down on people, what's wrong with a small country, and the Spring Festival is not celebrated in a small country?"

"It's not contempt,"

Ning Zhanfeng smiled and said, "I'm just a metaphor. If you have a good idea, you need money to implement it. If you have little money, you can only go to places like Mozambique and East Timor.

But if you can be like this one, if he can give you a hundred-city linkage from Los Angeles to New York, to London, Paris, and Berlin, will the influence be the same? ! "

"Yes, too,"

Liu Guojiang nodded with a smile, paused, then pointed to the editing software, and asked, "Hey, how is it, how long will it take to finish?"

"It's okay, it's very fast, it will be fine soon,"

Ning Zhanfeng adjusted his earplugs, and said with a smile, "Speaking of which, this guy is quite interesting, he is so rich, and he hasn't found any three wives or four concubines yet. He's completely different from some other people we've been with. It’s rare to be able to keep a distance from two beautiful partners with such a lovely wife.”

Liu Guojiang pursed his lips and said with a smile, "If you want me to say, what I admire the most is his ability to make his little wife and two partners be friends. If it were my wife, look at the two beautiful colleagues around him , I can’t even get in the door when I go home at night.”

Ning Zhanfeng turned around abruptly, looked at him with a strange face and smiled, "So, that's why you decided not to be with female colleagues and choose me, an old man?!"

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【Rebirth from 06】【】

"Pooh,"

Liu Guojiang spat and said angrily, "It sounds like you are better than me. If you are capable, find a female partner and see how your siblings treat you."

"What did she do to me? Hmph,"

Ning Zhanfeng raised his head arrogantly, "Of course I'm not allowed to enter the door!"

As soon as these words came out, the two suddenly burst into laughter.

Eldest brother, don't laugh at second brother, don't talk about anyone.

As Ning Zhanfeng said, the audio was edited soon,

In fact, the content here is very picky, just cut out the recording of the call between Zou Rong and Qin Yu, and only keep the voices of Chen Yang and Qin Yu.

A few minutes later, the audio appeared on a computer in another office,

A middle-aged man in his fifties quietly listened to the conversation, packed it himself, and sent an email through the private internal network,

There is only one sentence in it,

"It is recommended to actively cooperate."

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